11-03-2022 Parks_Rec Packet - Laserfiche WebLink

Home Browse Search

STAFF REPORT POP CLUB Another source of revenue for vendors came from the Power of Produce (POP) Club. This initiative was funded by the Little Canada Recreation (LCRA) and aims to teach kids ages 4-12 about healthy food choices. The POP Club started as a simple idea in Oregon and has now spread nationally to Markets all over the states. 97 kids signed up for the POP Club, which began June 27. We had 181 visits, with $346 POP Tokens spent. When a parent/guardian signed their child up for the POP Club Staff asked for their name, age, and zip code so Staff could visualize the areas being served. A map with Zip Code information and POP Tokens used per month can be found on Graphs 2 and 3. A goal for this program was to increase the number of youth participating in the Farmers Market each week. Little to no data was collected in years prior for youth attendance, but next year Staff will have a better idea of participation because of this year’s data. With the Little Canada Farmers Market, on average, about 17 % of the vendor’s income was from POP tokens. Fun fact: 88% of parents surveyed from the POP program stated that their child was more likely to try new foods and enjoy them! $- $50.00 $100.00 $150.00 $200.00 $250.00 $300.00 $350.00 $400.00 Heide Family Farm Collova Farms R&R Cultivation Svihel Vegetable Farm The Farm of MN Vang Farm WI Cheese Outlet Yang Produce 123456782022 Farmers Market Redemptions POP Club Produce Bucks Market Bucks EBT Vendor #1 Vendor #2 Vendor #3 Vendor #4 Vendor #5 Vendor #6 Vendor #7 Vendor #8 6% 25% 53% 11% 5% Power of Produce Attendance Per Month (Total: $346) June July August September October 2%1%2%7% 44% 34% 1%3%1%1%2%2% POP Club Zip Codes 55434 55413 55130 55126 55117 55113 55110 55109 55108 55106 55073 55104