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HEALTHY YOUTH/ H E A L T H Y C I T I E S <br />Measuring Success <br />On any given day, we are inundated with the difficulties facing our youth. <br />Often, the common response is to get tough. But do hard line tactics work <br />and, if not, how can cities evaluate and improve programs? <br />innesota communities realize the <br />situation facing youth first hand and are <br />addressing it through a number of <br />prevention strategies. Prevention <br />strategies can be grouped into three, <br />broad categories: primary prevention, <br />aimed at the general public; secondary <br />prevention, aimed at individuals exhib- <br />iting high risk characteristics; and ternary pre- <br />vention, aimed at those individuals who have <br />already entered the criminal jusnce system. The <br />biggest question for all of these emerging tech- <br />niques is. "Do they work ?" Evaluation can help <br />answer this question. <br />Evaluation is as much a way of thinking <br />about how strategies are implemented as it is a <br />set of handy cools and techniques for collecting <br />information. An evaluator always asks. "How <br />Jo I know what I am saving about my program <br />is true and will be accepted by others as true ?" <br />In semng up an evaluation of youth programs. <br />activities. and events, the goal is not to prove <br />chat all youth have been saved from engaging in <br />a l possible neganve activities. Instead, che goal <br />is to develop a chain of evidence chat a reason - <br />ible person would accept as demonstrating suc- <br />cess. <br />For example. research may demonstrate chat <br />teaching independent Living skills to homeless <br />youth reduces their likelihood of communing <br />.nmes or becoming victims of crone. To euec- <br />.:iveiv evaluate such a program. che vouch <br />'liould be able to demonstrate they have learned <br />icing skills. The evaluanon does not have to <br />.iemonscrace chat youth who have completed <br />'tie independent living skills program are less <br />:hyphen in came. Previous research has already <br />srablished that connecnon. Thus. a demonstra- <br />unn of erfecnve teaching and learning indicates <br />;hat the youth parncipanng in che program are <br />-dso less vulnerable co crime. <br />As cities become more Involved in youth <br />programming, as onmary soonsors and coilabo- <br />By Edward C. Siegel <br />razors, conducting a thoughtful evaluation will <br />both measure success and determine areas need - <br />ing improvement. There are several simple <br />guidelines CO consider when evaluating youth <br />programs: <br />49 Determine basic demographics. It will be im- <br />portant to figure out whether the program is <br />43 reaching the group of originally targeted youth. <br />Funders especially want to know who receives <br />services. <br />1. Get feedback. What did the participating <br />26 youth enjoy about the program? What could <br />have been done differently or better? What as- <br />19 <br />17 <br />13 <br />11 <br />z <br />z <br />a <br />0 <br />Cities have varying degrees <br />of responsibility and involve• <br />ment with issues and con- <br />cerns affecting children and <br />families. A 1996 National <br />League of Cities survey <br />asked respondents to report <br />the three areas their city <br />was most connected to dur- <br />ing the previous year. <br />Page 54 <br />pects made it difficult to participate: e.g., lack of <br />transportation, meenng times lack of child <br />care? Was staff well prepared? Were ocher par- <br />ticipants eager and supportive? Finding out the <br />useful and not -so- useful components of a pro- <br />gram, event, or activity is vital imormadon. <br />Good feedback data provides the clues needed <br />for improvement. <br />Outcome data is crucial. Although outcome <br />data may be far more difficult co obtain than <br />other types of data. it is by far the most impor- <br />tant. Reiiabie outcome data cells what was di- <br />rectly accomplished as a result of participating in <br />che program. acnvity, or event. Some examples <br />of outcome data include test results. records of <br />goal accomplishments. and school records. <br />Be objective. Always collect imormanon, <br />feedback, and data in an objective format. This <br />means questions should have well defined <br />choices for answers. tests should be multiple <br />choice. and opinion items should have defined <br />scales. <br />Limit open ended comments. Written com- <br />ments are interesnng, but for the most part they <br />should be supplemental co che evaivanve data <br />rather than the mam body of data Open ended <br />comments are obviously more subiecnve and <br />difficult co measure. <br />Keep materials brief Evaivanon matenais <br />should be beef and still cover the :oorc success- <br />