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CELLULAR SERVICES IN MINNESOTA <br />Cellular One is one of two federally regulated mobile telephone companies licensed to <br />operate in the Minneapolis - St. Paul Metropolitan statistical area. Because of the scarcity <br />of radio spectrum, the federal communications commission will allow only two cellular <br />carriers per market. The second licensed carrier in the Minneapolis - St. Paul Metropolitan <br />statistical area is a subsidiary company of U.S. West (New Vector Communications). <br />This scenario is a result of the government - ordered divestiture of AT &T to introduce a <br />comletitive environment among carriers that would in turn provide better service for the <br />consr.mer. This concept is more readily noticed in service provided by the long distance <br />telephone carriers. <br />The key to the Federal Communications Commission's selection of cellular technology as <br />the mobile communications of the future is frequency reuse. Before cellular, the <br />conventional mobile telephone operations consisted of one tall (Approximately 1000' above <br />average terrain), powerful (100,000 watts) centrally located transmitter. Customers often <br />had to wait for an available channel while hundreds more waited years just to receive a <br />phone number. This was because their was a limited number of channels (perhaps 100) <br />being transmitted from one source. The FCC recognized the need for a new method of <br />mobile communications and the computer age allowed for the cellular technology to become <br />a reality. The cellular system also is alotted a limited number of channels (333) but uses <br />them more efficiently. By constructing many relatively short (200' - 300'), low powered <br />(<100 watts) transmitters, each strategically spaced, a cellular system can efficiently reuse <br />its channels throughout the network. i.e. Channels A -M that are assigned to the Maple <br />Grove site can also be used at the Chaska, St. Paul and Hudson cell sites without the risk <br />of interference because of cell location and low power transmission. Another example of <br />channel reuse is the television industry's use of the 13 VHF channels, but on a much larger <br />geographic scale. i.e. Channel 4 in Minneapolis is not the same programming as Channel 4 <br />in Chicago, St. Louis, Omaha, etc. <br />The Minneapolis - St. Paul mobile phone system that Cellular One operates today is a <br />network of eleven 'cells' or transmit sites. By the second quarter of 1987 their will be <br />fifteen cell sites and by 1988, the number of cells will be 18. This growth is necessary to <br />accommodate a rapidly growing customer base and to service areas with weak or <br />nonexistent coverage. This growth can be attributed to the recognition by business and the <br />emergency services that the cellular telephone is an invaluable communications tool (see <br />attachment A). Beyond Cellular 's obvious advantages, the addition of a modem and <br />compact computer allows the police, medical personnel and the business person to send <br />and receive data via radio waves from remote locations. Cellular service improves the <br />quality of life in a community. It's beneficial in attracting new businesees, existing <br />businesses are more productive and emergency services operate more efficiently. <br />43 <br />