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70% <br />60% <br />50%'. <br />40%! <br />30% <br />20% <br />10%. <br />0% <br />North Suburban Communications Commission Cable Study <br />CTV viewer X Length of Subscription <br />05 yrs or less El6yrs + <br />0 <br />Yes <br />No <br />Don't Know <br />Younger respondents appear more likely to think local community programming is <br />important. The graph below illustrates <br />Importance of local community programming x Age <br />®Under 30 030 to 44 045 to 54 Q55 to 64 ®65+ <br />Very Important/Important <br />Not Very/Not Important at All <br />Female subscribers appear to be more interested, generally, in most of the <br />programming categories tested. The graph on the following page is representative. <br />Group W Communications, LLC 24 <br />26 <br />