06-25-2014 Council Agenda - Laserfiche WebLink

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tremendous need for a cajun style menu and live music Competition. Customer choice of services in this industry is based on cost of product and type of venue/music There are many local options for food that we will compete against as well as many options to hear live music. We believe our menu options as well as our ability to draw quality bands will give us a competitive advantage Services. The Business intends to provide exceptional, personalized service, which will be the crucial factor in building and protecting the Business's brand within the community. The Business intends to handle customer concerns and issues with a customer oriented focus with the intent of providing timely resolution and preventing the loss of customers. IV. STRATEGY AND IMPLEMENTATION SUMMARY Company Goals and Objectives. We hope to be successful at this location and add other VooDoo live locations through out the state The Business plans the following tactics as part of sales promotion: Develop a list of businesses in the neighborhood and send brochures by direct mail to the list. Internet marketing Posting signage and flyers about the new business on bulletin boards in stores and public places. In addition, the Business will also engage in the following marketing campaigns: Extensive social media involving Facebook, Twitter, online ads V. FINANCIAL PLAN The Funding Request in this Business Plan outline the major start-up costs associated with this business. Other costs include repair and maintenance, sales and production expenses. Regular monthly expenses are estimated at $40,000.00 for paying the employee salaries and other regular business expenses. The Business is expected to generate $2,000,000.00 in the first year and gross profit is expected to be $300,000.00. 20