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AGENDA ITEM 6 B <br />STAFF ORIGINATOR: Jeff Smyser <br />C. C. MEETING DATE: October 10, 2005 <br />TOPIC: Second Reading: Ordinance No. 05 -05 <br />Sign Ordinance Amendments <br />VOTE: 3/5 <br />BACKGROUND <br />The City Council approved the first reading of this ordinance on August 22nd. <br />Signage is always an extremely difficult issue. As with any regulation, there will be <br />those who will not agree with a signage requirement. The goal of signage regulation, like <br />any government regulation, is to balance the private interest and the larger public interest. <br />Signage advertises a business, which is good for the business. Successful business is <br />good for the greater public. However, unregulated signage can become an eyesore and a <br />nuisance, which detracts from the good of the community. <br />The P & Z discussed temporary signage at numerous meetings since early 2003 (see <br />attached summary list). These discussions led to the proposed amendments in the <br />attached draft ordinance. <br />The current sign ordinance is Ord. No. 12 -97. Once adopted by the City Council, the <br />new version will replace that ordinance. Deleted text is shown as strikeout, added text is <br />underlined. <br />ANALYSIS <br />Temporary Signage Is Primary Issue: The primary changes in the draft ordinance <br />relate to temporary signage. This is what drove the effort to examine the ordinance. <br />These amendments were recommended by the P & Z. Sometimes, a change to one <br />requirement required comparing to other pieces and checking definitions. This may have <br />revealed confusing or contradictory language. There are a few changes in the text to help <br />clarify some issues. <br />We also have increased the amount of permanent wall signage allowed on double <br />frontage or corner lots. The hope is that this will reduce the demand for temporary signs. <br />