Laserfiche WebLink
Contracted ambulance service (on site when track is active) and grounds <br />keeping /maintenance will be implemented to maintain the highest integrity of the <br />facility. <br />Marketing & Sales Strategy <br />IMEDC will solicit sales and promote all events through an interactive website <br />promoting the facility and area, direct marketing, email, social networking mediums <br />and through enthusiasts clubs and organizers prior to completion of construction of <br />the facility. Track rentals to enthusiasts groups and independent car clubs will <br />showcase the facility, in addition to providing an additional revenue stream. Periodic <br />open house events, including a pre development open house will be held to introduce <br />the facility to prospects and encourage word of mouth marketing. Media coverage in <br />enthusiasts' publications is expected once the facility concept is approved. <br />Management <br />IMEDC Principals bring numerous years of managerial experience in the motorsports <br />industry in marketing, sales, public affairs and general management to the venture. <br />Each will provide hands on approach and a full time general manager and staff will be <br />hired prior to launch. <br />Stage of Development <br />IMEDC is currently involved in equity and debt funding to launch the Twin Cities area <br />project. Designed to serve the Minneapolis — St. Paul Metropolitan area, the facility will <br />become known as a destination asset to the State of Minnesota. The twin Cities <br />Market is home to many fortune 500 corporations currently involved in motorsports. <br />Financials <br />The primary revenue sources will be from event revenue and sales, broadcasting <br />revenue from sanctioned racing events, track and facility rentals and events, <br />sponsorship, corporate naming rights. Additional revenue sources may include high <br />performance driving and riding courses, retail food and novelty sales. <br />3989 Central Avenue N.E.; Suite 200B; Minneapolis, Minnesota 55421 <br />• <br />• <br />• <br />