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13 <br />of highway drivers. Distraction can lead to traffic accidents. Drivers can be distracted not only by a <br />changing message, but also by knowing that the sign has a changing message. Drivers may watch a sign <br />waiting for the next change to occur. Drivers are also distracted by messages that do not tell the full <br />story in one look. People have a natural desire to see the end of the story and will continue to look at the <br />sign in order to wait for the end. Additionally, drivers are more distracted by special effects used to <br />change the message, such as fade-ins and fade-outs. Finally, drivers are generally more distracted by <br />messages that are too small to be clearly seen or that contain more than a simple message. Time and <br />temperature signs appear to be an exception to these concerns because the messages are short, easily <br />absorbed and become inaccurate without frequent changes. <br />(2) In addition to safety concerns, light pollution creates negative impacts, particularly in rural <br />areas and residential neighborhoods of the community. The city has adopted regulations of exterior <br />lighting intended to reduce light pollution. Dynamic displays are by nature very bright and often are <br />installed on highway signs, many of which are in rural and residential areas in Lino Lakes. <br />(3) In conclusion, the city finds that any sign containing, in whole or in part, a dynamic display, <br />except signs .. - . , should not be allowed in any <br />district except as otherwise set forth in this chapter. <br />(4) Dynamic display signs. In all districts no more than 20 square feet of the allowable sign area <br />provided for in section 1010.008 shall be used for dynamic display signs, except that in Rural, <br />Residential and Rural — Business Reserve zoning districts dynamic display signs shall only be allowed <br />for non-residential uses. <br />§ 1010.007 .GENERAL REGULATIONS APPLICABLE TO ALL <br />ZONING DISTRICTS <br />(1) All permanent signs shall be constructed in conformance with the provisions of the <br />Minnesota State Building Code, as amended, and Chapter 1003 of City Code. <br />(2) Signs in windows in the interior of buildings are allowed without permits except that <br />dynamic display signs including flashing signs are not allowed in windows, regardless of size. No signs <br />shall be attached to the exterior of windows. <br />(3) "No hunting" and "No trespassing" signs are allowed as regulated by M.S. .S 97B.001, as it <br />may be amended from time to time. No permit is required. <br />(4) Illuminated signs are allowed in all zoning districts. Illuminated signs also are allowed in a <br />planned unit development when the illuminated signs comply with the requirements of this chapter and <br />are part of an approved comprehensive sign plan. <br />