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•:� �� �, � _ - . _ __ : ,L �__ <br />; : ; -- - �� ._ �_� . __ _ . __ . _____ _____ <br />.AT�ACHM�WT A <br />L�ecution: <br />Content.• <br />♦ Continue to produce every other yea.i•. <br />♦ Include a map which desibmates l�Iounds View in relation to the T�vin Cities. ReI'erence <br />the distance in miles from Twin Gities, St. Cloud, �Gisconsin, Duluth, etc. <br />♦ Lnclude testimonials from local businesses rebarcling rhe business climate in l�Iou.nds <br />View. <br />♦ Include pho�o of the business park or of a business on the cover - potentially have the <br />business parlc owner or the company be a sponsor to cover the cost of production. <br />♦ Inc,lude a page oF newspaper headlines on positive developments in iVlounds View. <br />♦ Include retail�hospitality hourly wages due to the large majority of this business base in <br />Mounds View. <br />Distrzbut�on: <br />♦ Increase distcibution through direc.�t mail campaigis, participation in �ade shows and at <br />all City functions. <br />o Distribute to local realtors - commercial\industrial, retail and residential. <br />♦ Distribute to human resource deparnrients of loc;al businesses to atiract qualiry worlcers. <br />Estimated Costs: <br />♦ Additional disti-ibution and reprint cost of community profiles is estimated at �300-$600. <br />Nlounds View Business Beat Newsletter <br />Goncept: <br />Continue to publish one-page business specific newsletter as a service which provides information <br />regarding new local, state and national prob ams, outstanding ac:hievements oF local businesses, <br />announcement oF new businesses and other information that may assist in the prosperity of local <br />comparues. <br />�xecution: <br />♦ Keep length of newsletter to one page, front and back. <br />♦ Copy on light paper for easier and clearer reproduction jvithin businesses. This allows <br />circulation to other representatives. <br />♦ Encourage businesses to inform the Ciry regard.ing outstancling performances. <br />♦ After 6 issues, aslc the businesses if the information is of value and solicit input regarding <br />other information they may like to see included. <br />♦ Disti•il�ure at B��siness =�ssoc:iation 1[eetin��. <br />Esrimated Costs: <br />�fo additional costs in�tu•red <br />6 <br />