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Item Numbers: 6F <br /> Meeting Date: February 15, 2008 <br /> Type of Business: EDC <br /> City of Mounds View Staff Report <br /> To: Economic Development Commission <br /> From: Heidi Steinmetz, Economic Development Specialist <br /> Item Title/Subject: Internal Public Communications/Marketing Assessment <br /> Background: <br /> At the January 18th EDC meeting, staff recommended that an assessment be completed <br /> of the City's public communications and marketing efforts to date in order to assist the <br /> City in forming public communications and marketing goals. <br /> Due to costs associated with hiring a consultant to complete an assessment, the EDC <br /> discussed potentially having an intern complete the assessment. Although staff feels <br /> that a third party should complete the assessment to achieve an unbiased viewpoint, <br /> staff proceeded to conduct an internal assessment as a starting point. <br /> Discussion: <br /> The attached assessment is staffs informal attempt to assess Mounds Views public <br /> communications/marketing efforts to date. There are several questions within the <br /> assessment for the EDC to discuss at the February 15th EDC meeting. <br /> Recommendation: <br /> Staff recommends that the EDC provide input on the road sign designs included in the <br /> assessment. Staff will report the EDC's input to the Council as they move forward with <br /> choosing a design. <br /> Attachment: <br /> • Internal Public Communications/Marketing Assessment <br /> Respectfully submitted, <br /> 4,-42cd,f <br /> Heidi Steinmetz <br /> • Economic Development Specialist <br />