08-15-2008 - Laserfiche WebLink

Home Browse Search

City of Mounds ViewRIVIi Page 4 Cost Estimate The costs of this process are easily managed by tailoring the project to fit the resources available and providing top level thinking to facilitate your process to achieve your goals. We propose that we work together to build a budget based on the different steps selected from our branding process. We will allocate the agency time to meet the desired elements of the process. We will make recommendations as to the research methods available within the budget, such as online surveys and key player interviews. Preliminary breakdowns of the costs are as follows: Discovery Phase: $6,000 - $7,000 (approx. 40 - 47 hours) Strategy Phase: $4,000 - $5,000 (approx. 27 - 34 hours) Identity Phase: $4,000 - $6,000 (approx. 24 - 36 hours) Estimated Total: $14,000 - $18,000 Project Timeline • We are able to be flexible with our process and would of course want to work with the availability of your team members. If necessary, we are able to condense these schedules if you are in a hurry. We would anticipate that following schedule: Discovery Phase—approximately five weeks to two months, depending on the types of research we select, and the timing of the EDA and EDC meetings. Strategy Phase—approximately three to four weeks -two weeks for the strategy formulation for review, and another one to two weeks to refine and finalize for approval. Identity Phase—approximately three to four weeks, assuming the focus is on creating the new logo and involves a maximum of three rounds of revisions. • ©2008 RMG Proprietary and Confidential 8/12/08