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City of Mounds ViewRMG Page 10 <br /> • Analysis Step 6: Analysis <br /> RMG will analyze the results for key findings/trends, map against the <br /> communications and business objectives, and make recommendations for further research or <br /> brand/communications development. Examples of common measures of success include: <br /> • Increased website traffic or number of new unique visitors <br /> • Increased sales and phone inquiries about the organization and its services <br /> • Quality and quantity of media coverage, especially among target publications <br /> We are committed to providing you with attentive and impressive client service. We recognize <br /> that delivering excellent work is only half of the equation. There also needs to be open and <br /> honest communication. At all times, you will know what we are working on with agreed <br /> priorities, clear definition of deliverables and frequent progress updates. We will be opportunistic <br /> on your behalf. Regularly scheduled status meetings keep the client and agency on track. RMG <br /> always documents the 3 Ds: dates, dollars, and decisions. <br /> Logo Creation Examples <br /> Please see the appendix for additional samples of creative work and brand executions. <br /> • ' B - FoxRiver <br /> NV COLLEGE <br /> Clever engineering you can feel. <br /> LEARN that you CAN <br /> w. <br /> WESTERN NATIONAL <br /> INSURANCE <br /> Endurafinancial <br /> DER L CREDIT UNION <br /> • <br /> ©2008 RMG Proprietary and Confidential 8/12/08 <br />