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Virtually twice as many firms placed a high priority on marketing skills. TCPU and FIRE were <br /> the most interested sectors. The machinery cluster was the least interested in increased <br /> marketing skills, while over half of the financial services clusters listed this as a high priority. <br /> Working Group Question and Comments <br /> How can we service these relatively high levels of need for additional management and <br /> marketing support? <br /> * Community Colleges-Ask to focus programs in these areas, satellite classes, evening <br /> classes. <br /> * Mentoring-find firms willing to assist other in one or the other of these two areas. <br /> * Networking.-Set up informal efforts through the development of a systematic networking <br /> scheme. <br /> * Trade show-ID possible resources and bring to a trade show format. <br /> * Other-SCORE, DTED, HEMPAC (Higher Education Manufacturing Process <br /> Applications Consortium) <br /> * Joint programs between area chambers to focus groups of industries around each of these <br /> topics as it affects individual industries across chamber borders. <br /> • "These are things we should get other people to do, but we need someone to organize, <br /> plan and execute or it will only get lip service." <br /> • " We need to be realistic as to what can be done." <br /> • "Not sure a trade show or other one time event would be effective. Needs to be on- <br /> going." <br /> Employees' Weakest Skills <br /> The survey discovered that many firms had many and diverse training interests, and many firms <br /> had employees with weak skills in a wide variety of areas. <br /> The most common sets of weak skills could be grouped into five basic categories: <br /> * Work Ethic * Management Skills <br /> * Customer Relations * Basic Ed Skills <br /> * Product Knowledge (Math, writing,reading/english, communications <br /> #1 ranking) <br /> Similarly, training interest fell into six broad categories, specific requests were very diverse <br /> within these categories. <br /> * Technical Skills * General Education <br /> * Sales * Computer <br /> * Management * General Business <br /> 7 <br />