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1994 COUNCIL/STAFF STRATEGIC PLANNING SESSION <br /> GOALS AND IMPLEMENTATION PLAN <br /> Implementation of FOCUS 2000 recommendations will be preamble. <br /> ***************************************************************** <br /> GOAL NO. 1. <br /> Promote leisure recreation facilities that provide <br /> recreation opportunities which are financial self reliant. <br /> Implementation Plan <br /> In 1994, study possibilities. <br /> In 1995, "See study " <br /> Policy Decisions: <br /> Council interest <br /> Action Steps: <br /> Study feasibility of options identified in 1994 Study. <br /> ***************************************************************** <br /> GOAL No. 2 <br /> Establish a marketing program to enhance the positive image of the <br /> City. <br /> Implementation Plan <br /> Action Steps: <br /> * Identify Marketing Tools <br /> - Press releases <br /> - Trade journals <br /> - Festival in Park Booth <br /> - Brochures on New Image <br /> * Develop a new image for Mounds View <br /> - Gateways signs - Welcome to M.V. /exists from MV <br /> - Motto fir MV <br /> - City complex <br /> - Work with MnDot to Secure land for gateway <br /> - Work with realtors to convey a positive image <br /> - Establish a "kick-off" for MV a new image and new attitude <br /> - Media blitz utilizing three networks, Channel 4 Community <br /> spot <br />