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2 <br /> hundred forty(340) square feet on each side. No businessro <br /> than one pedestal sign adjacent to each street upon whichp pem'uch ehall have more <br /> abuts; provided, that on each street frontage of more than one undress ed feepeope0ty <br /> additional pedestal sign may be established and maintained on such sttreet frontage if <br /> ), one <br /> such additional pedestal sign a)is located on a single pole, b) doe does <br /> twenty-eight(28) square feet in an area on any side and does not have notr exceed <br /> (2) sides, c)is not more than four feet(4')in width or seven(7') more than two <br /> the street. In lieu of one additional pedestal sign, above the surface of <br /> located on the same pole, but such two (2) signs two (2) separate signs may be <br /> or dimensions, the limitations applicable to a single dd additional all not exceed, in area <br /> pedestal sign shall be so designed as to have both a)movingpedestalabi <br /> blinkinglights. sign. No <br /> gh In addition to the pedestal signs parts, and b) moving or <br /> of this subdivision, a sign advertising a publimay ted by <br /> e located in <br /> ahead of the building setback line on the structure in which forgoing provisions <br /> l the area <br /> located. <br /> such public telephone is <br /> Subd. 7. PORTABLE SIGN: A back to back, mobile advertising <br /> mounted on wheels and used for commercial as well aspromotions. <br /> device <br /> whichhmay be <br /> Subd. 8. p omotions. <br /> PROJECTING SIGN: A sign other than a wall sign suspended fro <br /> by a building or structure and projecting out therefrom, mor supported <br /> Subd. 9. ROOD SIGN: A sign erected • <br /> orupon or above the roof or parapet wall of a building <br /> structure. <br /> Subd. 10. SIGN: A sign, the primary function of which is to direct attention to a product, <br /> service or activity that is sold or offered either elsewhere or upon the <br /> where such sign <br /> is located or to which it is affixed. premises <br /> Subd.l l SIGN, ADVERTISING: <br /> attention to a product, service r activity that the primary�function of which is to direct <br /> upon the premises where such signsold or offered either elsewhere or <br /> is located or to which it is affixed. <br /> Subd. 12. SIGN AREA: That area of a sign <br /> bears the announcement, name, advertisement witlthe <br /> or othelines of the surface, which <br /> letters, figures or symbols, attached directlyto any mof essage or,ninthe areaer of <br /> which is included in the smallest rectangle hich cbe made tobuilacirc thems <br /> letter, figure or symbol displayed thereon. circumscribe each <br /> Subd. 13. SIGN, DIRECTIONAL: A sign for the purpose of <br /> making specific <br /> industrial or public and semi-public locations known and to assist in commercial, <br /> locations on the property which the sign is located. finding these <br /> • <br />