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Community Business Survey <br /> Part I - Retail & Services Supplement <br /> 36. Indicate the type of building where you are located? (circle one) <br /> . A Enclosed shopping center (i.e. Northtown) 1 <br /> B. Strip Center 2 <br /> C. Stand Alone Building 3 <br /> D. Other 4 <br /> 37. What is your primary target market? (circle one, household income) <br /> Target Market <br /> A. Income $150,000+ 1 <br /> B. Income $75,000 - $150,000 2 <br /> C. Income $25,000 - $75.000 3 <br /> D. Income <$25,000 4 <br /> 38. Approximately how big is your trade area? (indicate the miles in terms of an approximate circle around <br /> the store) <br /> Store >mil,— <br /> Miles radius <br /> 39. Indicate the proportion of each type of sales generated: (indicate the proportion of dollar value of sales, <br /> the total should add to 100 percent) <br /> Sales <br /> A. Retail <br /> B. Mail Order <br /> C. Wholesale to others <br /> D. Outside sales (sales made by outside sales representative) <br /> TOTAL 100% <br /> 40. Which credit cards do you accept? (circle all that apply) <br /> Credit Cards <br /> A. Master Card 1 <br /> B. VISA 2 <br /> C. American Express 3 <br /> D. Diners Club 4 <br /> E. Discover Card 5 <br /> F. Stores own card 6 <br /> G. None 7 <br /> H. Other 8 <br /> 41. Where do you advertise? (circle all that apply) <br /> • <br /> Advertising <br /> A. Local Newspaper 1 <br /> B. Twin Cities Newspaper 2 <br /> C. Radio 3 <br /> D. Television 4 <br /> E. Yellow Pages 5 <br /> F. Billboards 6 <br /> G. Direct Mail 7 <br /> H. Specialty Magazines (i.e. Mpls/St. Paul) 8 <br /> I. Other 9 <br /> 3/16/94 Page 10 <br />