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Firm <br />Responsiveness <br />to RFP <br />Organization, <br />Presentation & <br />Content of Proposal <br />Mounds View <br />Understanding <br />Minnesota City <br />Experience <br />Timeline <br />(Phase 1) <br />Timeline <br />(Phase 2) <br />Investment <br />(Phase 1) <br />Investment <br />(Phase 2)Total Investment <br />Risdall <br />New Brigton, MN <br />Asked questions <br />prior to submittal clear process local New Brighton <br />$14,000 to <br />$18,000 <br />$3,200 to <br />$5,500 <br />$17,200 to <br />$23,500 <br />CityImage <br />Hastings, MN <br />Asked questions <br />prior to submittal well-organized <br />proposal stated there <br />would not be a <br />learning curve <br />St. Louis Park, Red Wing, <br />Crystal, Hopkins Brooklyn <br />Park, West St. Paul $15,000 $4,750 $19,750 <br />Wolf Marketing <br />Minnetonka, MN <br />Asked questions <br />prior to submittal detailed custom proposal Elk River 3 mos.2 mos.$12,750 $11,500 $24,250 <br />TDI Print Graphics <br />Edina, MN <br />Asked questions <br />prior to submittal only 4 pages <br />cover letter stated that <br />their employees would <br />leverage their MV roots 5 weeks 6 weeks $10,700 $14,300 $25,000 <br />Foote & Company <br />St. Paul, MN <br />Asked questions <br />prior to submittal boiler plate no statement made 5 mos.2 mos.$13,000 $17,000 $30,000 <br />AlphaGraphics <br />Apple Valley, MN <br />no attempt <br />to follow RFP no statement made 3 mos.$16,500 <br />$16,500 <br />(branding only) <br />Brand Acceleration <br />Indianapolis, IN <br />Asked questions <br />prior to submittal boiler plate out-of-state <br />$16,000 to <br />$19,050 <br />$25,778 to <br />$28,393 <br />$41,778 to <br />$47,443 <br />Capsule <br />Minneapolis, MN <br />Asked questions <br />prior to submittal <br />visually stood out, <br />vague process <br />understanding of MV's <br />past marketing efforts 3 mos.$25,000 <br />$25,000 <br />(branding only) <br />Tunheim Partners <br />Minneapolis, MN vague process custom proposal Coon Rapids 4 mos. <br />$30,000 to <br />$36,000 <br />$3,500 to <br />$5,000 <br />$33,500 to <br />$41,000 <br />North Star <br />Destination Strategies <br />Nashville, TN <br />Asked questions <br />prior to submittal clear process out-of-state <br />St. Paul, Grand Rapids, <br />Hibbing $68,000 $18,000 $86,000 <br />4 mos. <br />City of Mounds View <br />Branding/Marketing/Communications Proposal Analysis <br />July 2008 <br />22-24 weeks