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02-25-1999
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02-25-1999
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MV EDC
EDC Document Type
Council Packets
Date
2/25/1999
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IForecast of Future Performance <br /> i <br /> I Our review of the original 10 year forecast of revenues and expenses found some <br /> areas that were modified or updated. The most significant issue is seen in the <br /> separation of the hotel revenues/expenses from the existing business. The previous <br /> I direction had been to simulate the financial expectations of the project as a hybrid full <br /> service hotel with rooms, food, beverage, bowling and other income. At the request of <br /> Mr. Hall was have treated the hotel as an independent entity (limited service hotel) in <br /> Iour financial forecast. . . <br /> While the forecast of revenues and expenses show only the hotel, we remind the <br /> J reader of this update that the existing Mermaid business base will add to the <br /> attractiveness of the project. <br /> I The other change that will effect our forecast is seen in the number of guest rooms of <br /> the Americlnn. The hotel currently is planned with 105 guest rooms, not the original <br /> 135. This reduction in guest rooms called for a change in the customer. mix . The two <br /> I group segments will not be expected to capture the higher percentages of annual <br /> business that they were originally forecast with. <br /> i With our knowledge of the market, the project and lodging situation we prepared a five <br /> year forecast of revenues and expenses for the subject project. Our update includes a <br /> review of the hotels ability to achieve market penetration and room rates by segment. <br /> • <br /> IWith all of the conclusions combined we estimate that the new Americlnn will achieve <br /> the following financial results: <br /> i <br /> IUPDATED FINANCIAL FORECAST-105 GUEST ROOMS <br /> Occupancy ADR Room Revenue Total Revenue - Net Operating <br /> Income <br /> Year 1 - 64.0% $58.80 $ 1,437,341 $ 1,535,453 $396,620 <br /> Year 2 67.0 % $61.50 $ 1,579,102 $ 1,687,028 $457,361 <br /> Year 3 69.0 % . $64.00 . $ 1,692,432 $ 1,808,787 .$518,652 <br /> 1 Year 4 71.0 % <br /> Year 5 72.0 % $66.00 $ 1,795,910 $ 1,918,358 $557,380 <br /> $67.00 $ 1,848,798 $ 1,975,730 $575,859 <br /> Prepared by: Marketing & Development Associates <br /> IThis supplement to the original report represents our best judgment and professional <br /> opinion based on the assignment. Our report may be regarded as objective and <br /> iI ndependent by any prospective investors or lenders who read this report. The <br /> content of this report will focus on the changes that occurred regarding the lodging <br /> trends of the market area. We have based our conclusions on the sum of the data <br /> I • that we have reviewed, not just on the data that is included in this report. <br /> I <br />
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