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benefits to the City (from any such proposal) outweigh the actual or potential <br /> • negative impacts on individuals, businesses or the community as a whole. <br /> The City will actively market itself to selected "target audiences" as a prime <br /> location for specific types of businesses and industries. In order to continuously <br /> refine and review its objectives as economic conditions and realities change, the <br /> City (through the EDC and/or the EDA) will annually update its list of"targeted" <br /> businesses and industries. Although the City will respond in a timely and <br /> businesslike manner to all requests for information about the City's suitability as a <br /> business location, City staff members will focus their attention on those requests <br /> that come from businesses of the type that appear on the City's "target list." <br /> In light of the increasing "mobility" of businesses in general, the City's future <br /> economic development efforts will focus on retaining existing businesses and <br /> industries in the community, in some cases by helping to create circumstances under <br /> which they can expand to meet their customers' needs and/or their own desire to <br /> grow and prosper financially. Given the fact that the City is almost fully developed, <br /> and in order to improve the City's tax base and improve the City's visual aesthetics, <br /> the City also intends to devote significant attention to redeveloping aging, obsolete, <br /> • blighted or otherwise underdeveloped structures. Additionally, the City will explore <br /> the opportunities that are presented by the few remaining parcels of undeveloped <br /> property. In some cases this may involve assisting the owners of such parcels with <br /> the marketing of their properties to prospective developers. <br /> The City recognizes that the maintenance of an adequate workforce will be one of <br /> the most serious challenges that will face business and industry for much of the <br /> foreseeable future, and that the private sector and/or educational institutions will be <br /> primarily--responsible for addressing and resolving workforce issues. However, the <br /> City is prepared to assist with such efforts by working collaboratively with others <br /> who are concerned about such issues. The nature of the City's assistance may <br /> include having City representatives serve on local and regional committees, <br /> commissions and agencies devoted to this important topic. <br /> • <br /> 2 <br />