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• <br />EDA RESOLUTION NO. 08-EDA-245 <br />ClTY OF MOUNDS VIEW <br />M~UN~S VlEW ECONOMIC DEVELOPMENT AUTHORITY <br />COUNTY OF RAMSEY <br />STATE OF MINNESOTA <br />RESOLUTION APPROVING A BRANDING SERVICES AND PUBLIC <br />COMMUNICATIONS/MARKETING PLAN REQUEST FOR PROPOSALS (RFP) <br />AND TO AUTHORIZE DISTRfBUTEON AND PUBLlCAT10N OF THE RFP <br />WHEREAS, in January 2008, the Mounds View Economic Developmen# <br />Commissian (EDC) began monthly discussions about Mounds View public <br />communications and marketing; and, <br />WHEREAS, between February and April 20Q8, the EDC compieted an <br />internal public cammunication/marketin~ internal assessment and developed <br />public communications/marketing #arget audiences and goals; and, <br />WHEREAS, on April 7, 2008 the City Council and EDC held a <br />redevelopment roundtable Work Session and one of the next s#eps suggested at <br />the raundtable was to develop a marketing strategy geared towards developers <br />~ and brokers, and; <br />WHEREAS, on May 16, 2Q08, the EDC reviewed and approved a draft <br />Branding Services and Public Communicatians/Marketing Plan Request for <br />Proposals {RFP); and, <br />WHEREAS, the EDA is considering a Request for Proposals (RFP) <br />process to obtain a highly qualified consultant or firm that would facilitate a <br />branding exercise for fihe EDA toflowed by the development of a public <br />communications and marketing plan; and, <br />WHEREAS, the proposed schedule is tha# the RFP would be sent to <br />highly qualified consultants or firms on May 28, 2008 and responses would be <br />due to the City by June 27, 2008. <br />NOW, THEREFORE BE IT RESOLVED THA7, the Mounds View <br />Economic Davelopment Authority hereby directs and authorizes staff to proceed <br />with a Request far Proposa{s (R~P} and to authorize distribution and publication <br />of the RFP on May 28, 2008. <br />• <br />