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EDA RESOLUTIO~V NO. 08-EDA-245 <br />ClTY OF MOUNDS ViEW <br />M~UNDS V{EW ECONQMIC DEVELOPMENT AUT'HORITY <br />COUNTY OF RAMSEY <br />STATE O~ MINNESOTA <br />RESOLUTION APPROVING A BRANDiNG SERVICES AND PUBLIC <br />COMMUNiCATI~NSlMARKETING PLAN REQUEST FOR PR~POSALS ~RFP) <br />AND TO AUTHORiZE DISTRIBUTION AND PUBLICATlON OF THE RFP <br />WHEREAS, in January 2008, the Mounds View Economic Development <br />Commission (EDC) began monthiy discussions about Mounds View public <br />communications and marketing; and, <br />WHEREAS, befiween February and April 20~8, the EDC compieted an <br />internal public cammunication/marketin~ interna! assessment and developed <br />public communicationslmarketing target audiences and goals; and, <br />WHEREAS, on Apri! 7, 2008 the City Council and EDC held a <br />redevelopment roundtable Work Session and one of the next s#eps suggested at <br />the raundtable was to develop a marketing strategy geared towards developers <br />and brokers, and; <br />WHEREAS, on May 16, 2008, the EDC reviewed and approved a draft <br />Branding Services and Public Communicatians/Marketing Plan Request for <br />Proposals (RFP); and, <br />WHEREAS, the EDA is considering a Request for Proposals (RFP) <br />process #o obtain a highly qualified consultant or firm that would facilitate a <br />branding exercise for the EDA foflowed by the development of a public <br />communications and marketing plan; and, <br />WHEREAS, the proposed schedule is that the RFP would be sent to <br />high#y qualified consultants or firms on May 28, 2008 and responses would be <br />due to the City by June 27, 2008. <br />NOW, THEREFORE BE 1T RESOLVED THAT, the Mounds View <br />Economic Development Authority hereby directs and authorizes staff to praceed <br />witl~ a Request for Propasals (R~P) and to authorize distribution and publication <br />of the RFP on May 28, 2008. <br />