Ordinance 816 - Laserfiche WebLink

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WHEREAS, there typically is a need for a constant message on an on-site sign so the public can use the sign to identify and find an intended destination. Changing messages detract from this way-finding purpose and could adversely affect driver conduct by prompting last- second lane changes, stops, or turns, all of which could cause traffic accidents and injuries; and WHEREAS, the City Council finds that dynamic displays should be allowed on billboards and on off and on-site signs but only with significant controls to minimize their proliferation and to lessen their potential threats to public health, safety and welfare and to the image and aesthetics of the City; and WHEREAS, the City Council has determined that off-site signs or billboards do not need to serve the same way-finding function as do on-site signs; they are distracting and their removal serves the public health, safety, aesthetics and welfare; and WHEREAS, the City Council intends to provide an incentive option for the voluntary and uncompensated removal of off-site signs or billboards. This sign removal and reduction in sign surfaces would result in an overall advancement of one or more of the goals set forth in this ordinance and, with the increased advertising through the addition of dynamic display technologies, should more than offset any additional burden caused by the incentive; and WHEREAS, the City Council bases the incentive provisions in this ordinance on the recognition that the incentive creates an opportunity to reduce the number of outdoor advertising signs and services that would otherwise remain in Mounds View; and WHEREAS, the Mounds View Planning Commission discussed this matter on October 15, 2008 and they concurred that an amendment to the City Code about signs is warranted and justified; and NOW, THEREFORE, BE IT RESOLVED that the Mounds View City Council has decided that it is in the public interest to amend the City Code about signs to establish regulations for dynamic display signs. THEREFORE, BE IT FINALLY RESOLVED that the Mounds View City Council adopts the following ordinance amending Chapter 1008 of the Mounds View City Code. THE CITY OF MOUNDS VIEW ORDAINS: Section 1. The Mounds View City Council hereby amends Chapter 1008 of the Mounds View City Code about signs by deleting the stricken language and adding the underlined language as follows: Page 2