Agenda Packets - 2021/11/01 - Laserfiche WebLink

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Imm W- W STRATEGIC SPORTS TOURISM FACILITY PLAN FAIRFAX COUNTY, VIRGINIP In 2019, CSL and CHA were selected by the Fairfax County Park Authority, in partnership with Visit Fairfax, Fairfax County, Nova Parks and other community partners via a competitive bid process to conduct a sports complex market analysis and feasibility study in Fairfax County, Virginia. Located just outside of Washington, D.C., the County is home to over 1.0 million people and offers numerous indoor and outdoor amateur and recreational sports facilities throughout 395 square miles. The goal of this study was to develop a strategic plan to provide improved athletic facilities to serve area residents while better positioning the County to attract sports tourism activity and generate incremental economic impacts for the community. Our analysis consisted of a comprehensive inventory and analysis of existing recreational and amateur sports facilities throughout Fairfax County, accounting for factors such as location, accessibility, owner/ operator, usage and expansion potential. Analyzed facilities included indoor ice rinks, indoor gymnasium space, indoor tracks, indoor pools/natatorium, indoor turf facilities, outdoor diamond fields for baseball/ softball, outdoor rectangle fields for soccer, football, lacrosse, rugby, etc. and other recreational sporting facilities. In -person interviews and focus groups were completed with more than 100 stakeholders assess the strengths, weaknesses and challenges among existing facilities, while investigating the potential opportunities for expanding, enhancing and/or developing new amateur and recreational sports facilities in the County. Additionally, our analysis considered the competitive environment for sports tourism activity in the greater Washington, D.C. marketplace, a review of comparable national amateur sports and sports tourism facilities and further exploration of the potential demand for new sports facility space in Fairfax County among a variety of potential user groups and disciplines. Our recommendations touched on potential partnerships that could be formed to fund the development and/or ongoing operations of new facilities, analysis of the benefits and challenges of development at various sites located throughout the County, development a series of five strategic initiatives for operating new amateur sports and sports tourism complexes and a comprehensive cost/benefit comparison of each identified development option. CSL International -Indoor Amateur Sports Facility Qualifications • Page 6 C✓��