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MARKETING AND PROMOTION OUTLINE <br /> 1111 I. Recruit an Advisory Committee of community professionals to <br /> "brainstorm" on Lifestlye Health activites to promote the <br /> program. <br /> II . Presentations : Slide presentation on wellness , flyers about <br /> program <br /> Community Pastors League of Women Voters <br /> Rotary Club -- NB Senior Group - MV <br /> Park Board - NB Senior Group - NB <br /> Park Board - MV PTA - PTO <br /> Onan School District Teachers #621 <br /> UOP Johnson Co. Others <br /> *Ask how they can help sponsor, promote, fund-raise for us? <br /> III . Brochure : <br /> New Brighton <br /> Mounds View <br /> Wellness introduction page *Coloring contest cover <br /> Articles wellness introduction pag, <br /> Class Listings class descriptions <br /> Free Promotions-Point Reward health articles <br /> IIIISystem point system, rewards <br /> IV. Extra Flyers : <br /> Four-page brochure promotion <br /> Two-page introduction page & class listings <br /> One-page mission & goal statements <br /> Separate class promotion - area medical centers, churches, etc. <br /> V. Exhibits - Displays - Billboards : <br /> Mounds View - 'Healthy Pople ' are Coming <br /> Mounds View & New Brighton - 'Wellness ' Display - entrance <br /> Senior Center, Edgewood, local companies - Bulletin Boards <br /> VI . Healthy People T-Shirts <br /> Cost $6 . 00 , charge $2 . 00/person <br /> VII. Newspaper Advertisements : <br /> Local papers: Mpls. Tribune, St. Paul Press , etc . <br /> Radio Announcements : PSA - KQRS, KTIS, WCCO, WAYL, KDWB, KTCR <br /> Church Bulletin : 12 local community churches <br /> 410 <br />