5-22-86 Agenda & Packet - Laserfiche WebLink

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i 4 Leisuntimaggikiy,Digest May 15, 1986 Marriott Corp. net income rose 23% in 1st A study sponsored by National Geographic quarter to $34.2 million on revenue of $1 for the President's Commission on Ameri- billion, because of strong gains in food cans Outdoors shows that "the America of service under contracts (up 43%) 1986 is an outdoor-oriented country," and If the Chicago White Sox and/or Cubs have there is every indication it will remain winning seasons, Skokie Federal Savings one, since the 34% of adults who represent outside Chicago will up the interest rate the "baby boom" generation (now turning paid on $500 CDs Bayliner Marine 401 will drive adult outdoor recreation Corp. will open a plant in Cumberland, Md. use for many years to come. after state officials changed regulations to permit oversized boat carriers to oper- This generation will decline in numbers ate on Maryland highways. The Seattle in the years ahead, but will probably be company, one of the nation's oldest boat- more active than their parents are. Also, building firms, chose Maryland in a seven the study of 2,000 adults found, the gen- state competition. Bayliner has 13 other eration does "march, walk, bicycle and plants. jog to different drummers." The 5 most * * * * * * * * popular forms of outdoor recreation are: _ .; Avis Inc. car rental company will be sold walking for pleasure 50% again (for 10th time in 40 years) to Wes- driving for pleasure 43% ray Capital Corp. investment company head- sightseeing 34% ed by former Treasury Secretary William swimming (ocean, lake) 30% Simon. Value has been estimated at $250 swimming (pool) 28% million. Avis has about 26.7% of market; picnicking 28% Hertz is #1 with 31.6%, National is #3 at 19.9%, Budget has 16.8% and 5% is div- For men, fishing is #3, and picknicking vied up among others. drops off the list. * * * * * * * * Adults e;.joy activities for different reasons, although all enjoy spectator/ LEISURE TRAVEL natural beauty activities. PCOA study determined 5 "types": "get away" and "health conscious" tied with 33% each in popularity. The getaway-activites National Tourism Week begins Sunday, May are the group most involved in tent camp- 18, and continues to May 24. Capitalizing ing and backpacking, but not at the ex- on the "week" and recent world events, pense of playing ball or water sports the New School of Social Research and the involvement. Of the "health conscious," New York chapter of the Travel & Tourism two-thirds are women, median age 49, and Research Assn. (TTRA) are sponsoring a spectator outings are sociable lure. The symposium May 21 on "Resurgence of Tour- other 3 categories are "excitement-seek- ism in America." The event is at Windows ing competitives" (16% of population) , of the World (call 212/741-5359) . who are primarily males, median age 32, who are active in ball games, water and Greece expects its tourism income to fall winter sports, hunting and fishing. $500 million, and Italian officials fear "Fitness-driven" group (10% of adults) is their $4 million ad campaign in the states less active, more women than men (56-44%) now underway is going nowhere. American and walks for pleasure. "Unstressed and Express bookings within U.S. are up 48% unmotivated" is the way PCOA characterizes ( over last year (U.S. News) ; Disneyland that 8% of the population, half male and and Disney World have raised prices 5%, half female (median age 49) that couldn't and may hike them again. Reservations on care less about the outdoors. Amtrak are up 26%, and some trains in West are sold out all summer. * * * * * * * * Water levels rising in the.Great Lakes and Utah's Great Salt Lake are threaten- Travel-Holiday readers' poll results in ing marinas and resorts along thousands this month's issue show Delta is most pop- of miles of coastal areas. Utah's lake ular domestic airline; Weg= Hotels are has grown 50% in the past 4 years, and tops in U.S. and abroad; Royal Caribbean is now larger than state of Delaware. is favorite cruise line; and Hertz cops State legislature went into special ses- international car rental honors cion Tuesday (May 13) . The snow melt in speaking of honors, Leona Helmsley won the Rocky Mountains hasn't even started. the "Oscar of the Waldorf" award, which * * * * * * * * will be presented June 23 Cat the Waldorf) recognizing her as an outstanding leader in the hotel industry. Her Helmsley Palace is the only hotel in New York City (and the state) to win the "Five Diamond" • award of the American Automobile Assn.