HomeMy WebLinkAbout05-15-2009
Minutes of the Economic Development Commission
City of Mounds View
Ramsey County, Minnesota
Regular Meeting
May 15, 2009
City of Mounds View, Council Chambers
2401 Highway 10, Mounds View, MN 55112
1. CALL TO ORDER
Vice Chair Jennifer Wagner-Harkonen called the meeting to order at 7:36am.
2. ROLL CALL
Members Present: Commissioners Greg Belting, Jackie Entsminger, Torri Johnson,
Jason Helgemoe, Dan Larson and Vice Chair Jennifer Wagner-
Harkonen
Members Absent: Chair Gary Meehlhause
Staff Present: Community Development Director Ken Roberts and Economic
Development Specialist Heidi Steinmetz
3. APPROVAL OF MAY 15, 2009 AGENDA
Motion/Second: Commissioner Belting moved and Commissioner Entsminger seconded the
approval of the May 15, 2009 EDC agenda.
Motion Carried: 6 Ayes 0 Nays
4. APPROVAL OF APRIL 17, 2009 EDC MINUTES
Vice Chair Wagner-Harkonen stated that the adjournment time on the April 17th minutes
should be changed to 8:54am.
Motion/Second: Commissioner Belting moved and Commissioner Helgemoe seconded the
approval of the amended April 17, 2009 EDC minutes.
Motion Carried: 6 Ayes 0 Nays
5. SPECIAL BUSINESS
Economic Development Specialist Heidi Steinmetz congratulated Vice Chair Jennifer
Wagner-Harkonen for recently getting married.
EDC Minutes
May 15, 2009
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6. EDC BUSINESS
A. Potential Mounds View Farmer’s Market
Vice Chair Wagner-Harkonen said that she would be approaching the City Council at the
June 1st Work Session to request approval to form a volunteer Farmer’s Market Exploratory
Committee with hopes that the City would eventually help fund the farmer’s market.
Motion/Second: Commissioner Johnson moved and Commissioner Helgemoe seconded a
recommendation to the EDA that the City move forward with a committee for a City-
sponsored Farmer’s Market.
Motion Carried: 6 Ayes 0 Nays
Community Development Director Ken Roberts asked Vice Chair Wagner-Harkonen how
many people she envisions participating on the committee. She said it would be nice to
have four or five volunteer committee members and right now there are two people
interested (herself and Cindy Palm from the Parks, Recreation and Forestry Commission).
She stressed the importance that a few committed volunteers start a small operation and
build the program with the help of a consultant like Lesley Young, who manages
Shoreview’s Farmer’s Market. She added that if the City Council approves the formation of
a volunteer committee, she would like people interested in joining the committee to contact
her through Heidi Steinmetz. She would like to have regular monthly meetings and then
approach the City Council to request funding for a small contract with Lesley Young.
Commissioner Johnson mentioned that this farmer’s market would be a separate effort from
Robert’s Sports Bar’s private farmer’s market. Vice Chair Wagner Harkonen added that a
City-sponsored farmer’s market would provide food from local farmers rather than third party
distributers.
B. Review City Tagline Options
Ms. Steinmetz stated that the EDA is requesting the EDC’s help with creating or deciding
upon a new tagline for the City. Developing a new City tagline is part of the larger Mounds
View Branding Project that the EDC initiated one year ago. She said that the City Council
unveiled the new City logo at the Town Hall Meeting on April 25th and now it’s time to
discuss taglines.
Ms. Steinmetz said that Risdall Marketing Group and City staff created the tagline options
provided in the staff report. She said that on May 11th, the City Council discussed six of the
options as possible contenders and that “Two Words. One Community” is the Council’s
favorite option at this time.
Commissioner Belting said that he likes “Where Community Matters” and “Close.
Convenient. Connected” or “Convenient. Connected. Caring”). Vice Chair Wagner-
Harkonen agreed that the “three-C” options were also her favorite. Commissioner Larson
said he likes “Close. Convenient. Connected.” and “Make it Mounds View”.
EDC Minutes
May 15, 2009
Page 3 of 4
Commissioner Helgemoe said that Mounds View’s central location should be referenced in
the tagline.
Commissioners Entsminger and Johnson said that they didn’t see any clever or unique
taglines on the list in the staff report. Commissioner Johnson agrees that the “three-C” idea
is good because it rolls off the tonque.
The consensus of the EDC was that they do not like “Two Words. One Community” and
that “Close. Convenient. Connected.” or “Convenient. Connected. Caring.” stand out as the
better options at this time.
Community Development Director Ken Roberts reminded the EDC that the City Council will
be discussing taglines again on May 26th, so if the EDC has any new tagline ideas, provide
them to Heidi by May 20th.
7. REPORT OF COMMISSIONERS
Commissioner Johnson announced that the Twin Cities North Chamber of Commerce is
having their annual golf tournament fundraiser on June 2nd and that there are still openings
to join a golf team. Commissioner Helgemoe added that the tournament will be held in Ham
Lake at Majestic Oaks and that the Chamber is also looking for prize donations.
Commissioner Johnson mentioned that two DECA students at Irondale High School won a
national award in California for a marketing presentation.
Commissioner Helgemoe mentioned a recent article in the paper about Arden Hills’ TCAAP
site and that the project is now on hold because the developer backed out and Arden Hills is
no longer planning to purchase the property.
Commissioner Johnson asked about the intersection of Highway 10 and 96 and Mr. Roberts
responded that Arden Hills, Ramsey County and the State have been discussing
reconstructing the intersection to remove the stoplights, which may be up for approval in
2010 or 2011. The reconstruction project also may provide a new entrance to the TCAAP
site in Arden Hills.
8. REPORTS OF STAFF
Ms. Steinmetz provided the EDC with updates on the following projects and meetings:
• Recap of April 25, 2009 Town Hall Meeting
• City Council Approved Robert’s Sports Bar Flea Market & Auctions
• Potential Business Registration Program
• Mounds View Branding Project
• Select Senior Living Project
• Self-Serve Car Wash
• The Mermaid
9. UPCOMING EDC MEETING
The next regular EDC meeting is scheduled for Friday, July 17, 2009 at 7:30am.
EDC Minutes
May 15, 2009
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10. ADJOURNMENT
There being no further business before the Commission, Commissioner Belting moved and
Commissioner Helgemoe seconded the adjournment of the meeting at 8:32am.
Respectfully submitted,
Heidi Steinmetz
Economic Development Specialist