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CHAPTER 7 <br /> Major Tenant Sian Navigational Signs <br /> Use/Location: Along major street frontage of Silver Lake Use/Location: Within the commercial, residential, and park <br /> Road to communicate major tenant names areas of the redevelopment. <br /> to passersby on the roadway. <br /> Character and <br /> Character and Materials: <br /> Materials: o May comprise a variety of sign types, in- ■ <br /> o Sized appropriately for typeface visible cluding pole-mounted street signs, <br /> from adjacent roadway kiosks, and small freestanding direc- .— ■ <br /> o Sign panel incorporated into a sign tional signs <br /> structure compatible with the predomi- o Scale of signs to geared toward primary <br /> nant building architecture; single pole- use by pedestrians <br /> mounted signs not allowed. o High quality materials, such as stone, <br /> • Sign panels to be opaque, except for brick, masonry, and metal <br /> typeface that may be internally lighted. o Optional lighting optional,depending on <br /> • High quality materials including stone or location, may employ spotlighting, light- ■ <br /> brick masonry, architectural pre-cast, ing behind lettering, or other creative, <br /> and metal that match or complement the unobtrusive lighting techniques. , ■ <br /> adjoining commercial buildings. <br /> • Substantially massed base and/or <br /> BgNNES&NOBLE <br /> supporting vertical elements proportional <br /> to the size of the sign ;W <br /> panel. - <br /> i, "+ <br /> • Signs to include appro- WAREHOUSE <br /> priately sized landscap- <br /> ing at and around base j <br /> to anchor and incorpo- <br /> rate the sign into the <br /> it <br /> surrounding landscape. ■ <br /> 40 Village at St. Anthony Framework Manual <br />