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-Y <br /> Focus News <br /> January 18, 1994 <br /> St. Anthony City Council <br /> % Mr. Thomas Burt, City Manager <br /> St. Anthony Village <br /> 3301 Silver Lake Road <br /> St. Anthony, Minnesota 55418-1699 <br /> Dear Council Members and Mr. Burt: <br /> I enjoyed attending the council meeting on January 11th and appreciate the time the council took to discuss St. <br /> Anthony's legal publications with me. I know Focus News could do an excellent job for your city and hope to <br /> have the opportunity to serve you. <br /> Since that meeting, I have faxed some information to Tom Burt to help better explain the sizing of the legal ads. <br /> Minnesota Newspaper Association had sent us a form last year to show how they determine size of legals. I <br /> faxed a copy to Tom and also filled out the form showing how our legal price compares to our competitor using <br /> MNA's calculations. (I have enclosed a copy of each form with this letter.) As you can see, we are $1.30 per <br /> column inch cheaper than our competitor. <br /> ,�9 am also including a sample of a legal we published for Fridley which shows the way the legal would look if <br /> we published it and the way it looks when our competitor publishes it. You can see that because we use a <br /> different format, your legal would not take as much space per inch and, therefore, it is cheaper to run the legal <br /> in the Focus News. <br /> A copy of our original bid sent to Tom Burt in December is also enclosed. I gave you a very good price at that <br /> time and I feel I need to stay at that rate. If after receiving our final bids you would like each of the newspapers <br /> to do a sample legal for you to compare the price per column inch of the finished product, (as I did with the <br /> Fridley sample enclosed) we would be happy to accommodate you. <br /> I realize "newspaper jargon" can be very confusing and if you would like further explanation to help decipher <br /> the form from MNA and how to figure out cost using this form, please call me and I'll be very glad to help. <br /> Thank you once again for your tirne last week at the meeting and for your consideration of Focus News as a <br /> possible legal newspaper for 1994. <br /> S'ncerely, <br /> � r <br /> ichard Roberts <br /> PFFF u blisher <br /> ocus News <br /> 6240 Hwy. 65 NE, Fridley, AKIN 55432 571-4112 Fax 571-1026 <br />