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24 <br />• Reinforce the City's priority of good communications and public participation. <br />2. Potential Key Messages <br />A sampling of the types of key messages /themes that would be used throughout the piece: <br />• We recognize the concerns people have about the need to keep our community vital <br />and this has been and continues to be a priority for the City Council. <br />• We have worked to address the need for continued vitality of St. Anthony Village <br />through major initiatives the Council has undertaken in the last year. <br />• With the participation of the community, we have already achieved results. <br />• We want residents to continue to participate in a discussion of how the City responds <br />to community concerns. <br />3. Cost Estimates <br />JMS Costs - Coordination with City Staff and Ehlers on development of content and <br />potential graphics; review of background materials; development of draft text and <br />concept design for layout; coordination of reviews by staff and others; revised text and <br />coordination with graphic artist, City staff and Ehlers. <br />20 hours to 24 hours @ $125 -- $2500 to $3000 <br />PBS Graphics Costs - Development of design concept; layout and design, including <br />development of graphics as needed as well as work with existing photographs and <br />graphics; revisions as needed following review; final pdf file approved by City ready for <br />printing. <br />$2000 to $2500 <br />Total estimated cost of completed document ready for printing: <br />$4500 to $5000* <br />St Anthony will only he charged for actual lahor on the project If the work can he <br />accomplished more quickly, St Anthony will he charged less than this estimate. <br />