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2. Understanding and approach <br /> <br />City of St. Anthony Village Page | 7 <br />(or collectively depending upon your preference) with the Mayor and City Council to broaden <br />our understanding of the position’s leadership and management requirements, current <br />issues, your strategic priorities and your expectations for the City Manager. <br />Seeking community input during the development of the recruitment brochure is an excellent <br />strategy to capture community values and priorities. Baker Tilly offers an optional electronic <br />survey option for the City to facilitate the process of collecting and summarizing resident <br />input. The survey, which will be developed and administered by Baker Tilly, will ask <br />respondents to share opinions on the City of St. Anthony Village’s goals and priorities as <br />well as the desired leadership and management skills most important to the success of the <br />position. A summary report of information gathered as part of the survey will be provided <br />to the Mayor and City Council before the recruitment brochure is finalized. <br />Information obtained from these meetings, coupled with our review of the job description <br />and other City documents, is used to prepare a position and candidate profile. The completed <br />profile will be approved by the Mayor and City Council before recruitment begins. The <br />position and candidate profile will be central to our recruitment strategy and outreach to <br />potential candidates. [See example of a recruitment brochure in Appendix I.] <br />The project team will also work with the City of St. Anthony Village to develop an advertising <br />and marketing strategy to notify potential candidates about the vacancy and conduct an <br />open recruitment that encourages applications from a talented and diverse pool of <br />candidates. Our team will place ads in appropriate professional publications, websites <br />and local print media, if required, and coordinate with City staff to include information <br />about the search on the City’s social media platforms. Additionally, Baker Tilly has a <br />high-traffic website which includes an exclusive location dedicated to encouraging <br />potential candidates to upload their resumes. The aggressive advertising and marketing <br />campaign for top talent will include national, state, regional and local elements as <br />determined during our initial meetings with the City’s representatives. Our customized <br />mailing list, selected from our extensive database and contacts collected at appropriate <br />public-sector conferences, will be utilized to further promote the City Manager position. <br />Advertisements for the City Manager position could be placed with: <br />International City/County Management Association <br />Careers in Government (careersingovernment.com) <br />League of Minnesota Cities and regional state league associations <br />Minnesota City/County Management Association and similar regional associations <br />Universities with public administration alumni organizations <br />LinkedIn <br /> <br />Project Milestone Deliverables Timeline <br />Position profile and <br />recruitment brochure <br />development <br />− Interviews with the City <br />− Baker Tilly receives information on the City’s <br />budgets, organizational charts, images, logos, <br />etc. <br />− Develop draft documents (recruitment brochure, <br />advertisement, marketing letter and timeline) <br />2 Weeks <br />Approve brochure, <br />commence advertising <br />and distribute marketing <br />letter <br />− Brochure sent to the City for final approval <br />− Commence advertising and distribution of <br />recruitment brochure <br />1 Week