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4 <br />Social Media Strategies <br />The City of St. Anthony uses a variety of forms of media to communicate to the public in an accurate and <br />timely manner. The City of St. Anthony's website (www.savmn.com) is the City's primary and predominant <br />internet presence. The City uses social media as a secondary method to provide two-way communication with <br />the public to present news and information relating to the City of St. Anthony. <br /> <br />The City of St. Anthony will retain authority over and provide a detailed expectation of what is "spoken" on <br />behalf of the City on social media sites. The City will determine, at its discretion, how its social media and <br />online presence will be designed, implemented and managed as part of its overall communications strategy. <br />Social media resources may be modified or removed by the City at any time and without notice as necessary <br />means to maintain the integrity of both communications and information technology functions. <br /> <br />The City of St. Anthony social media sites are subject to Minnesota public records laws. Any content <br />maintained in a social media format that is related to City business is a public record and shall be retained in <br />accordance with the City's adopted record retention schedule. Social media postings are considered transitory, <br />incidental, and non-vital correspondence and are retained until read. <br />The City of St. Anthony makes every effort to ensure the accuracy of the information provided on its social <br />media pages. However, several factors that are beyond the City's control (including unauthorized modification <br />of electronic data, transmission errors, browser incompatibilities, information that has been cached on the local <br />computer or storage device, or other aspects of electronic communication) can affect the quality of the <br />information displayed on social media sites. For that reason, the City does not guarantee the accuracy of the <br />information provided on its social media pages and is not liable for reliance on this information. <br /> <br />The City also reserves the right to have only one-way communications on social media sites. <br />Social media pages are monitored during standard business hours - Monday-Friday, 8:00 am - 4:30 pm. <br /> <br />St. Anthony does not share information gathered through its social media sites for promotional purposes. <br /> <br />Scope <br />This section applies to any existing or proposed social media and online accounts created by City employees <br />during the course and scope of their work. This section does not govern personal use of social media during <br />work hours or personal social media sites. However, in accordance with the city’s social media strategies and <br />the employee resource guide, employees must exercise good judgement when using personal social media to <br />not bring negative publicity or discredit to the City of St. Anthony or its employees. This applies to all full-time <br />and associate employees, temporary employees, and interns. <br />