CC WORKSESSION PACKET 09282021 - Laserfiche WebLink

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The Morris Leatherman Company 3128 Dean Court Minneapolis, Minnesota 55416 June 15, 2021 Ms. Nicole Miller City of Saint Anthony Village 3301 Silver Lake Road Saint Anthony Village, Minnesota 55418 Dear Nicole: The Morris Leatherman Company is pleased to present this survey research proposal to you for the City of Saint Anthony Village. This prospectus is organized in three parts: a potential design; project schedule; and, estimated project costs. As you will see, I am certain that we can provide the City of Saint Anthony Village with the information it seeks in both a cost-effective and timely manner. DESIGN OF THE RESEARCH: The Morris Leatherman Company proposes to conduct a telephone survey of 400 randomly selected households in the City of Saint Anthony Village. A sample of 400 residents would provide results projectable to the entire city adult population within ± 5.0 percent in 95 out of 100 cases. The sample is also of sufficient size to permit the city to be divided into a maximum of four categories for more detailed analysis, such as age, mobility, home ownership, location of residence, presence of children, and other demographic characteristics. To insure the integrity of the sample, the Morris Leatherman Company places the most exacting sampling standards in the industry on our procedures. MLC uses a mix of random digit dial landline and cell phone numbers. Before an alternate household is substituted for a designated target, at least ten tries are made to contact the initial households during a five-day period. The telephone calls take place during various times on weekday evenings and during the weekend. Our interviewers are also instructed to seek convenient appointments with interviewees, cutting our non-contact rate to less than five percent on average. An unbiased selection process is also used to identify the adult member of the household to be interviewed. To validate the completed sample, the latest United States Census updated population characteristics are utilized as a standard of comparison.