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90% of cancer clinical trials involved biomarkers In 2000:In 2018: Tobacco companies are investing heavily in the cannabis industry (NYT, 2018). This is concerning given what we know about the tobacco industry’s predatory marketing practices that target youth, low-income communities, and Black, Indigenous, and People of Color (Truth, 2021). Altria (Philip Morris - Marlboro) is a founding member of the Coalition for Cannabis Policy, Education, and Regulation, a coalition focused on federal cannabis regulation that provides lawmakers with ‘trusted, science- driven resources.’ The tobacco industry has worked hard to weaken smoke-free air laws in other states. The cannabis industry is borrowing from Big Tobacco’s Playbook by: Manipulating potency thereby increasing the risk of addiction and psychosis, similar to manipulating nicotine levels. Creating flavored and other highly appealing products aimed at attracting young people and masking the harshness of a product. Targeted and misleading marketing of products “and masking the harshness of the product.” C A N N A B I S A N D T H E T O B A C C O I N D U S T R Y C O M M E R C I A L T O B A C C O A N D R E C R E A T I O N A L C A N N A B I S Commercial tobacco prevention and treatment advocates have worked for many years to implement policies that reduce the burden of commercial tobacco and address tobacco-related health disparities in all Minnesota communities. There are many public health lessons and policies learned from commercial tobacco work that the legislature can consider in 2024 to amend the recreational cannabis law to promote public health, protect kids, and advance health equity. C A N N A B I S P O L I C Y C O N S I D E R A T I O N S Cannabis policy should be established with protections for children, young people, low-income communities, and Black, Indigenous, and People of Color. We know that the tobacco industry has long used flavored products to attract kids and to target Black, Indigenous, and People of Color. This tactic makes their products more appealing and seemingly less harmful. We cannot allow the cannabis industry to replicate these tactics because we know the immense public health impact they have. Minnesotans for a Smoke-Free Generation supports HF4251 (Her), legislation to prohibit the sale of flavored cannabis that is burned, inhaled, or vaporized without penalties for purchase, use, or possession. P R O H I B I T T H E S A L E O F F L A V O R E D C A N N A B I S T H A T I S B U R N E D , I N H A L E D , O R V A P O R I Z E D Photo Credit: ANSR Minnesota