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2/25/2026 <br />8 <br />LIQUOR OPERATIONS DEPARTMENT <br />Mission and Values <br />Our mission is to foster exceptional service in a trusted environment <br />for our customers and community. Through integrity-driven <br />operations, we aim to ensure public safety while <br />generating sustainable revenue that supports the vitality and well- <br />being of our entire community. We are committed to the responsible <br />sale of federally, state, county, and locally regulated consumables – <br />actively preventing access to minors and intoxicated individuals. <br />About Our Operations <br />•Two Locations: Marketplace and Silver Lake Village <br />•100% of our store profits go back to the City <br />•Over past 10 years, operation has contributed nearly $3.5 million to <br />City’s General Fund <br />Mike Larson <br />Liquor Operations <br />Manager <br />COUNCIL AND COMMISSIONS <br />15 <br />16