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M <br />We match the capabilities of our personnel with your requirements. Our project team consists of experts <br />with experience in many areas of telecommunications, network management and operations, fiber optics, <br />data services, wireless services, cable television, finance, business management, and research. <br />The people we have to serve you are experienced personnel who routinely deal with complex client <br />situations. They have the knowledge and experience to deal with issues in a responsive and conshuctive <br />manner, and bring a balance of technical discipline and creativity. <br />Tho project team is composed of experts to assist in completing the tasks we have set forth in this proposal. <br />Listed below are brief biographies of our project staff. <br />'Phomas Asp has been serving public power systems for over 20 years. Mr. Asp's experience includes <br />electric system and telecommunication system design, cable television systems, as well as evaluating the <br />financial impact of projects on utility operations, and providing expert testimony. Ile is recognized as an <br />oxport in evaluating and offering recommendations regarding municipal broadband communications <br />systems. Mr. Asp has been actively involved with telecommunication market research and feasibility <br />analysis for over 7 years. <br />In addition, 'Com has 10 years of product management experience in the Cellular Mobile Telephone, <br />Automatic Meter Reading, and Distribution Automation industries. <br />Tom earned a Bachelor of Science ill Ylecuical Engineering from Nortln Dakota State University and a <br />Mastcrs in Business Administration from University of St 'flnomas - St. Paul, MN. <br />Cheryl Johnson is experienced in consulting with local govcrim encs and tannaprises for over 20 years. She <br />has expertise in: broadband network feasibility studies; management of broadband networks; cable <br />television franchise development and negotiation; P1:G access development and review; VoIP telephone <br />system implementation/ management, and community needs assessments. <br />Cheryl has a degree in mass communications from Western Illinois University- Macomb, IL. <br />Bob Herbst specializes in telecommunication system design, project management, competitive analysis, <br />market planning, market research, and new product development. Ile has extensive experience consulting <br />with and selling to Fortune 500 and Fortune 1000 service providers and equipment vendors. <br />Bob has worked with service providers to review product and service bundling and packaging strategies, <br />reduce churn, and increase revenues. I -le has directed major primary, secondary research (due diligence) <br />projects, focus groups, and primary researoh for new software and hardware product development for VolP <br />and IP technology firms. Bob also worked with start-up technology companies to launch their products, <br />build distribution channels, and build relationships with prospective partners. <br />Bob earned a Bachelor of Arts in Political Science University of Wisconsin — Madison, and a Masters of <br />Business Administration from Bdgewood College - Madison, WI. <br />27 <br />