2007.03.19 EDA Packet - Laserfiche WebLink

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3.0 Services 1. Personally greet new residents and deliver to them a gift bag. 2. Follow up with the new residents within a month of them receiving the gift bag; either with a phone call, personal visit, or thank you card. 3. Visit area businesses, both established and new, to recruit new participants for the welcoming service and possible new members of the HBA. 4. Provide monthly reports and billing invoices to the participating area businesses. 4.0 Market Analysis Summary As there is no competition in this geographic area in this particular market, Welcome Home Neighbor has the opportunity to make an impact in this industry by providing such a unique and personalized service. Welcome Home Neighbor can "define" what a genuine welcoming service should be. 5.0 Strategy The strategy of Welcome Home Neighbor is to invite the members of the Hugo Business Association to become active participants in this welcoming service program. In addition, Welcome Home Neighbor will visit with other area business owners to offer this service to them, provide them with infor- mation on the HBA, and encourage them to join both the HBA and the wel- coming service program. This gives the local businesses a different avenue, and "fresh" way to promote their business without taking time away from that business. In accomplishing these tasks, it then becomes the goal of Welcome Home Neighbor to personally greet each newcomer to the City of Hugo, and provide them with very helpful information and resources about the city and all that it has to offer. 5.1 Value Propositions Welcome Home Neighbor will offer the following advantages to new area residents: *have a warm, friendly person to personally welcome a new Hugonian to our city; *have a gift bag FULL of area information delivered right to their doorstep,