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1.0 INTENT OF DESIGN GU D1__j SINES <br /> 1 .1 These guidelines apply to all commercial and industrial zoning districts. <br /> 1.2 The City of Hugo has adopted the 2030 Comprehensive Plan which contains specific imple- <br /> mentation items related to improving the downtown and creating design guidelines to ensure <br /> quality architecture in commercial and industrial buildings. <br /> 1.3 The general intent of these design guidelines is improve the overall quality of development, to <br /> encourage unified development, and to ensure the compatibility of development with sur- <br /> rounding land uses. <br /> 1.4 The purpose of the guidelines is to provide further direction and clarification of the desired <br /> character for commercial and industrial development through pictures, graphics, and illustra- <br /> tions. <br />