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Walmart Stores Go Small and Urban <br />http://plannersweb.com/2014/02.lwaImart-stores-go-small-urbane?prin... <br />Design rendering of Walmart now under construction in Washington's Fort Totten <br />neighborhood. Graphic courtesy of JBG Companies. <br />Building an Urban Format Store <br />Can Walmart build an urban format store? The answer appears to be yes, but it also appears that the <br />only thing standard in an urban format big box store is its lack of standardization. Building suburban big <br />box stores is simple. Buy a 20 acre suburban greenfield site. Build a large, free standing rectangular single <br />floor building on a concrete slab. Plop the building in a sea of parking. A Walmart Supercenter in the <br />suburbs of Atlanta, for example, is essentially identical to one in the suburbs of Chicago or Cincinnati. <br />This model simply won't work in a dense urban area. <br />The two things that have kept Walmart out of cities were its inflexibility on design issues and opposition <br />from labor unions and civic activists who oppose the company because of its low wages and negative <br />impact on existing local businesses. <br />Now that it appears that Walmart is willing (when pushed by local government) to adapt its stores to the <br />urban environment, it is likely only a matter of time before the retail giant moves into cities all over the <br />country. <br />Big Boxes are Getting Smaller <br />Another thing that is clear is that big boxes are getting smaller. The new 80,000 square ft. Walmart in <br />Washington is half the size of many suburban Supercenters. <br />What's more, Walmart is creating new formats uniquely designed for cities. The new Walmart <br />Neighborhood Market, for example, is only 40,000 square feet while the so-called Walmart Express <br />4 of 7 2.128.`2014 11:50 AM <br />