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MINUTES <br />CITY COUNCIL <br />JANUARY 13, 1993 <br />Johnson also reported that he will also hire an <br />additional reporter to go into the Roseville School <br />District and provide more of this news to Little Canada <br />residents. Johnson noted that the price quoted by the <br />North Suburban Press is more attractive than that <br />quoted by the Roseville Review. <br />Hanson reported that he has met with Mr. Johnson and <br />discussed the North Suburban Press and concerns that he <br />had with the newspaper. Hanson also reported that <br />Johnson provided him with some survey information on <br />the reception that the North Suburban Press receives, <br />and Hanson noted that the respondents were heavily <br />weighted with Shoreview residents. <br />Pedersen asked the North Suburban Press' penetration <br />rate in Little Canada. <br />Johnson responded that a recent audit report showed a <br />95.6o penetration. The Press is delivered to every <br />home and townhome in the City. Apartments and trailer <br />courts receive a bulk drop delivery in an amount <br />closely equal to the amount of papers picked up by <br />residents. <br />Morelan asked if the new format featuring a Little <br />Canada newspaper would contain only news from Little <br />Canada. <br />Johnson replied that this was correct, but that the <br />paper would include Roseville School District news, <br />Ramsey County government news, and news brief columns. <br />Johnson stated that he would be interested in seeing a <br />focus group of Little Canada residents to provide their <br />input for what they would like to see in the newspaper. <br />Pedersen stated that he was not sure it was the <br />Council's obligation to be concerned with the content <br />of the newspaper, but rather which newspaper could <br />provide service as the City's legal publication most <br />effectively. Pedersen felt it was a matter of dollars <br />and cents. <br />Scalze pointed out that the City has received good <br />coverage from both the Roseville Review and North <br />Suburban press, and felt that this would continue. <br />Scalze wished that the City could ask the residents <br />which newspaper they liked best. <br />Pedersen felt that if citizens wanted to read the legal <br />notices, they would do so no matter which paper they <br />were in. <br />Page 6 <br />