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Sign <br />Area <br />Freestanding Sign - Minnesota Ave. <br />200 square feet <br />Freestanding Sign — Highway 36 <br />160 square feet <br />Hub Hobby Wall Sign <br />96 square feet <br />Mall Entrance Wall Sign <br />33 square feet <br />Austin Reid Hair Wall Sign <br />32 square feet <br />Sunsations Wall Sign <br />32 square feet <br />Sherwin Williams Wall Sign <br />90 square feet <br />Total <br />643 square feet <br />As shown in the table, the proposed signage is well below the allowable signage for the <br />site. Moreover, the proposed Sherwin Williams sign will be smaller than the existing <br />Mautz Paint sign, reducing total signage by about 50 square feet. <br />The applicant has indicated that the proposed Sherwin Williams sign will be designed to <br />"reverse out" the image from a dark background. The City granted the applicant a <br />permit for the replacement of that portion of the sign face on the freestanding signs. An <br />example of the proposed coloring for the wall sign is shown on those two freestanding <br />signs. This design meets the intent of the City's architectural guidelines for sign design. <br />Summary and Recommendation <br />The proposed Comprehensive Sign Plan for the Little Canada Mall appears to comply <br />with all of the requirements of the City's sign ordinance, as well as the architectural <br />guidelines for sign design. As such, planning staff recommends approval of the Sign <br />Plan as proposed. <br />Pc: Kathy Glanzer <br />Steve Westerhaus <br />Lee Elfering <br />Marion Newman, Viking Partnership, 200 S. 6th Street, Minneapolis, MN 55402 <br />