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peak direction. These routes also have unproductive local "tails" covering neighborhoods with <br />service that is too infrequent to be useful. <br />• Service in low- density suburban areas fails to maximize convenience and efficiency. Service <br />tends to be confusing, infrequent and limited by time of day. Some low- density areas have <br />Dial -a -Ride service; other comparable areas do not. This shows a difference in local initiative <br />rather than absence of regional strategy. <br />Many low- density areas cannot support fixed -route service at any level of productivity. This <br />plan proposes a new "Flex Route" system that offers improved service and replaces very <br />highly subsidized Dial -a -Ride service. <br />• Currently, transfers are difficult because most frequencies are poor and schedules at most <br />transfer points are not coordinated for easy connections (Northtown is a notable exception). <br />Adding convenient, fast and safe transfers can significantly improve travel times for many trips. <br />The benefits of timed transfers are especially great for non - downtown oriented trips — suburb - <br />to- suburb trips and local trips within a community, which currently are difficult to accomplish <br />within a reasonable time. <br />Hard Choices: The Stakeholder Process <br />"What is transit for ?" Transit faces a painful tradeoff between pursuing ridership and minimizing <br />subsidy per passenger (called the Productivity goal) and serving people who need transit wherever <br />they are, regardless of what it costs (the Coverage goal). These goals imply totally different service <br />designs, and the choice between them is purely a value judgment. Figure 1 on the following page <br />depicts the Productivity and Coverage goals. <br />At an all -day workshop in March 1999, staff posed this question to 45 local stakeholders who <br />represented a cross - section of interests throughout the study area. Staff estimated that the existing <br />system is about 60 percent justifiable by productivity and 40 percent justifiable by coverage. <br />Stakeholders recommended that planners increase the focus on productivity by 10 percent, <br />changing the service design ratio to 70 percent of service according to productivity and 30 percent <br />to coverage. <br />Page 246 <br />