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MINUTES <br />PLANNING COMMISSION <br />FEBRUARY 8, 2007 <br />reviewed a graphic of the proposed sign, noting that the sign would be <br />modernized, would have an electronic price display, would be reduced in <br />square footage, and would be lowered to approximately 19 feet in height. <br />Dehn indicated that the electronic price sign will eliminate the hazard <br />generated by employees on ladders or utilizing a long pole to change gas <br />price displays. <br />Duray asked if the electronic price sign was allowed by Code. The City <br />Planner reported that the City's Code allows electronic messages as long as <br />they are static. The messages cannot move or scroll or flash. Duray asked <br />if this would be the first electronic gas price sign in the City. Dehn thought <br />it would be. <br />Barraclough asked about the two line reader board under the electronic <br />price sign. Dehn indicated that that portion of the sign would not be <br />electronic and would be solid letters that could be changed to advertise <br />various product sales. Dehn then indicated that it is likely that this portion <br />of the sign will advertise the fact that diesel fuel is available at Sinclair <br />Station. The price of diesel fuel will not be displayed, however. <br />Helmeke asked if the electronic price signs are what the City can anticipate <br />at gas stations. Dehn replied that that was correct, and pointed out that the <br />signs look nicer and it is much easier for employees to change gas prices. <br />The City Planner indicated that he has seen a lot of gas stations changing to <br />this type of signage. <br />Duray asked if Dehn was willing to lower the height of this sign to meet the <br />ordinance requirements. The Planner indicated that the current height of the <br />sign is 24 feet and the applicant has proposed to lower it to 19 feet. The <br />Code sets a maximum height for this sign at 16 feet. Dehn indicated that <br />they would lower the sign to 16 feet to comply with the ordinance. <br />Todd Tolifson, Rose City Sign, indicated that the Little Canada Road pylon <br />sign would be refaced and lowered and brought into compliance with the <br />City's ordinances. Duray asked if the sign would meet the City's <br />Architectural Guidelines. The City Planner replied that the Little Canada <br />Road pylon would comply with Architectm•al Standards given the message <br />is reversed out on the green background. The high-rise pylon sign on the <br />fi•eeway, however, has a white background with darker letters. <br />Duray asked Dehn's plan for the freeway pylon. Dehn stated that he is <br />aware that the freeway sign does not comply with Code. He also indicated <br />that he has plans to do some additional improvements to the Sinclair Station <br />in the spring, and would like to delay discussion of the freeway pylon until <br />that time. Dehn noted that he just took over the site and is working to get <br />the Sinclair's name on the freeway signage that lists the gas <br />-2- <br />