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03-08-2021 Council Packet
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03-08-2021 Council Packet
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10/30/2021 12:50:47 PM
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3/9/2021 11:15:29 AM
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City Council
Council Document Type
Council Packet
Meeting Date
03/08/2021
Council Meeting Type
Regular
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<br /> <br />4 <br /> <br />o Develop continued relationships with real estat e leaders and bankers to ensure they <br />understand these “red flags” and know how to follow up on these leads. Track any <br />project wins. <br />• In addition, ensure they know what resources ACRED can provide to them <br />when working on projects. <br />o Track number of visits in the county quarterly that are done <br />o Host at least 2 virtual “business summits” targeting minority and woman owned business <br />leaders to help bridge communication to this business community that is less connected <br />o Proactive Visits <br />• In Q1, g ather list of fasted growing industries in the Metro in Anoka County. <br />Reach out to stakeholders where employers are located to see if they need <br />support in reaching out to these companies <br />• Track industries at risk of job loss by utilizing Greater MSP’s recovery <br />dashboard and “at risk matrix.” Share this list with stakeholders to help in <br />their outreach strategies in Q1 and Q2. <br /> <br />• Goal 3: Develop a roadmap for the future of the ACRED partnership budget by the end of 2021 <br />Implementation: <br />o Develop a sustainable budget for 2022 and future years that will help grow the activities <br />of the partnership and develop a reserve to update the Ady Advantage Economic <br />Development Roadmap in 5-10 years. <br />o Engage community stakeholders throughout this discussion starting in the end of Q3 or <br />early Q4 <br />o Utilize the latest census information to update the cost sharing model on more current <br />population numbers <br /> <br /> <br /> <br />Marketing <br /> <br />• Goal 1: Continue the momentum of brand recognition with internal and external partners. <br />Implementation: <br />o Real Estate Community Brand Recognition <br />▪ Continue partnerships with the real estate community by speaking at MN Real <br />Estate Journal events, Site Selector eve nts and the UpRiver Real Estate Event. At <br />least 8 real estate events in total (4 MN Real Estate Journal, Upriver event and 3 <br />other real estate related events)
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