4
<br />the approach to any entrance of a store, building, or place of public assembly.
<br />NONCOMMERCIAL SPEECH. Dissemination of messages not classified as commercial speech,
<br />which include, but are not limited to, messages concerning political, religious, social, ideological, public
<br />service, and informational topics.
<br />OFF-PREMISE SIGN. A sign that directs attention to a business, profession, commodity, service,
<br />or entertainment not exclusively related to the premises where a sign is located or to which it is affixed.
<br />ON-PREMISE SIGN. A sign that directs attention to a business or profession or to a commodity,
<br />service, or entertainment sold or offered upon the premises where such a sign is located.
<br />PENNANT. Any lightweight plastic, fabric, or other material, whether or not containing a message
<br />of any kind, suspended from a rope, wire, or string, usually in series, designed to move in the wind.
<br />Sometimes called STRINGER.
<br />PORTABLE SIGN. A temporary sign that is designed or intended to be moved or transported that
<br />is parked or placed for the primary purpose of displaying the sign to a public right-of-way. Examples of
<br />portable signs include:
<br />Signs on trailers or on wheels, with or without text and/or graphics;
<br />Commercial signs mounted on a vehicle when the vehicle is parked and visible from a public right-
<br />of-way, except signs that are one (1) square foot in area or less.
<br />PROJECTING SIGN. A permanent sign affixed to an exterior wall or roof of a building and that is
<br />perpendicular to the building wall.
<br />PYLON SIGN. A permanent, free-standing ground sign erected upon a post or posts.
<br />SANDWICH BOARD. A temporary on-premise sign constructed to form an “A” or a tent-like shape,
<br />placed in front of a business.
<br />SIGN. Any writing, pictorial presentation, number, illustration or decoration, or other
<br />communication device, whether painted, posted, printed, affixed, or constructed, including associated
<br />brackets, braces, supports, wires, and structures, that is used to announce, direct attention to, identify,
<br />inform, communicate, or otherwise make anything known and that is visible from off the property on
<br />which the sign is located.
<br />SIGN AREA. The entire area of a temporary or permanent sign within a single continuous perimeter
<br />enclosing the extreme limits of the actual sign surface, but excluding any structural or supporting elements
<br />such as uprights, aprons, poles, beams, or standards. For double-faced signs, the sign area shall be
<br />computed on the basis of one (1) face of the sign.
<br />SIGN HEIGHT. Height shall be measured from grade to the uppermost points or level of sign
<br />structure.
<br />TEMPORARY SIGNS. A sign which is designed or intended to be displayed for a short period of
<br />time and is not permanently installed. This includes items such as banners, beacons, sandwich signs,
|