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1 <br /> <br />Attach ment WS Item 7 <br />City of Lino Lakes <br />Social Media Policy <br /> <br /> <br />Purpose <br />To address the fast -changing landscape of the Internet and the way residents communicate and <br />obtain information online, City of Lino Lakes departments may consider using social media tools <br />to reach a broade r audience. The City encourages the use of social media to further the goals of <br />the City and the missions of its departments. <br />This policy establishes the following guidelines for the use of social media. <br />General <br />1. All City of Lino Lakes social media sites posted by departments will be subject t o <br />approval of the City Administrator. <br /> <br />2. The City of Lino Lakes website will remain the City's primary communication tool . <br />3. The most appropriate social media tools are generally used for disseminating time - <br />sensitive inf ormation as quickly as possible (e.g. emergencies), and for broadcast ing <br />messages to a wide audience. Whenever possible, content posted to the City’s social <br />media sites will also be available on the City's main website. <br />4. D e signated staff members will be re sponsible for the content and upkeep of any social <br />media sites created in their department. <br />5. Wherever possible, City of Lino Lakes social media sites shall comply with all <br />appropriate City policies and standards. S ocial media sites shall also comply with L ino <br />Lakes ’ e thics code and administrative rules. <br />6. City of Lino Lakes social media sites are subject to public records laws. Any content <br />maintained in a social media format that is related to City business, including a list of <br />subscribers and posted communi cation, is a public record. The d epartment maintaining <br />the site is responsible for responding completely and accurately to any public record <br />request s on social media. Content related to City business shall be maintained in an <br />accessible format and so that it can be produced in response to a request . Wherever <br />possible, such sites shall clearly state that any content posted is subject to public <br />disclosure <br />7. The C ity of Lino Lakes will comply with the records retention policy for all social media <br />site s.