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STAFF ORIGINATOR: <br />DATE: <br />TOPIC: <br />BACKGROUND: <br />AGENDA ITEM 6E. <br />Brian Wessel <br />February 23, 1998 <br />Renewal of Hot Air Balloon Contract <br />The promotional program established to promote the identity of Lino Lakes <br />within the community and outside the community has included the use of Blue <br />Yonder Balloon Co.'s hot air balloon for the past three years. Contracting a <br />balloon is generally an expensive promotional endeavor. We have been able to <br />use this balloon because Mary Alice Divine, the city's economic development <br />assistant, has agreed to use of the balloon for far below standard prices. <br />This balloon has been an integral part of the city's promotional campaign and <br />has become a familiar sight over the north and east metro area. Mary Alice has <br />flown the banner in balloon events that draw large crowds, including the Hudson <br />Hot Air Affair, and Rochester, Hastings and Faribault annual summer festivals. <br />With 1998 the year that the civic complex begins construction in The Village, the <br />balloon will continue to be an important and cost effective part of that <br />promotional program. <br />In keeping with economic development's policy to solicit proposals, we obtained <br />two other proposals from local companies for promotional flights (see attached). <br />1. Winfield Balloon Co. <br />1931 Benjamin St. NE <br />Minneapolis, MN 55418 <br />2. Wiederkehr Balloons <br />1604 Euclid St. <br />St. Paul, MN 55108 <br />$200/flight = $4,000 <br />Special event inflation = $300 + <br />$600/flight = $12,000 <br />Special event inflations = $500 <br />The contract with Mary Alice calls for a payment of $60 per flight, for a maximum <br />of $1,200 per contract year. Inflations at special events is $100. Staff <br />recommends the approval of the one -year contract with Blue Yonder Balloon Co. <br />Community Development has a budget approved balloon advertising <br />commitment within its 1998 operation budget. <br />