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• An efficient use of land resulting in smaller networks of utilities and streets <br />thereby lowering development costs and public investments. <br />• Promotion of a desirable and creative environment that might be prevented <br />through the strict application of City zoning and subdivision regulations. <br />Commercial Development <br />The Comprehensive Plan provides for an 80/20 mix of residential to commercial <br />development on the site. The original Hardwood Creek proposal identified up to 600,000 <br />square feet of the commercial development on approximately 70 acres of the site. <br />Staff has analyzed the commercial component of this site with brokers, commercial <br />developers and an economic development specialist and they all concur that this site is <br />not a preferred location for commercial development. Approximately 200 acres of land <br />surrounding the I -35E interchange is currently guided for commercial development. This <br />land could accommodate approximately 1.5 million square feet of development. For <br />comparison purposes the Marketplace Development containing Target and Kohl's <br />consists of approximately 350,000 square feet on 40 acres. <br />While the site contained a large proposed commercial component with the original 2005 <br />Hardwood Creek development proposal, the commercial market has changed <br />considerably. During the concept review process the City Council concurred that <br />commercial component would not be a necessary component of the development. The <br />Comprehensive Plan specifically states that "As plans for specific mixed use areas are <br />refined, suggested density, total units, and the residential/commercial split may be <br />revised. To best serve the community's changing needs and market conditions, <br />flexibility in these areas is essential." <br />Density, Lot Width and Housing Product <br />As previously mentioned the site is guided mixed use with the intent of providing a <br />number of different housing opportunities. For mixed use districts the city uses the <br />Planned Unit Development Process to establish the specific development standards that <br />will be applied throughout the development. Mattamy Homes has proposed to provide a <br />variety of single family detached housing products on varying lot widths. These products <br />are intended to provide multiple housing options to meet market demand. <br />The comprehensive plan allows for a maximum of 1,150 housing units at a density of 4.5 <br />units per net acre with two-thirds reserved for low density development (i.e. single family <br />detached homes). Watermark is proposing 876 units at 3.04 units per net acre. <br />The proposed lot widths support housing products in Watermark that vary in footprint <br />widths from 32', 40', 50' and 60'. (This does not include the townhomes.) Focusing on <br />the housing product and establishing side yard setbacks on both sides creates separation <br />between housing units on varying lot sizes. This provides for the most efficient use of <br />land, cost effective design of street and utilities and maximizes open space. Lot widths <br />are a product of the house width plus side yard setbacks. <br />4 <br />