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Mounds View City Council October 24, 2011 <br />Regular Meeting Page 7 <br /> <br />City Administrator Ericson explained the language could be modified to read that billboards 1 <br />facing residential properties could not be converted to dynamic display signs. The Council was 2 <br />in favor of this recommendation. 3 <br /> 4 <br />Finance Director Beer recommended the nits within the Ordinance be corrected before 5 <br />publication. 6 <br /> 7 <br />MOTION/SECOND: Gunn/Hull. To Waive the Second Reading and Adopt Ordinance 864, an 8 <br />Ordinance Amending Chapter 1008 of the Mounds View Municipal Code regarding Dynamic 9 <br />Display Signs with corrections being made on Page 4, Number 2 and Page 2, Number 6A. 10 <br /> 11 <br />Council Member Stigney recommended the Ordinance read, “the sign shall not flash, blink or 12 <br />move” to ensure that billboards were not moving. He expressed concern with the maximum nits 13 <br />of 7,500 for daytime hours. Other cities had used 5,000 nits for daytime use and recommended 14 <br />the Council make this within the Ordinance amendment. 15 <br /> 16 <br />FRIENDLY AMENDMENT: Stigney/Hull. To reduce the daytime nit value to 5,000 within 17 <br />Ordinance 864. 18 <br /> 19 <br />Council Member Gunn questioned the difference between 5,000 and 7,500 nits for dynamic 20 <br />display boards. 21 <br /> 22 <br />Council Member Stigney explained that other cities had a limit of 5,000 and did not feel the 23 <br />7,500 was necessary. 24 <br /> 25 <br />City Administrator Ericson commented that several cities do have a 5,000 limit, while others 26 <br />have no daytime limitation at all. 27 <br /> 28 <br />Council Member Hull asked what Clear Channel anticipated the daytime nits to be for the sign. 29 <br />Mr. McCarver stated the sign would be running between 4,000-5,000 during the day but could 30 <br />exceed that at times depending on the strength of the sunlight. He explained that it would benefit 31 <br />Clear Channel to run at a lower nit level for power consumption reasons, which was the plan. 32 <br />However, with the varying weather in Minnesota required the level to go upwards to 7,500 nits. 33 <br /> 34 <br />Council Member Stigney indicated that based on Mr. McCarver’s comments the 5,000 nits was 35 <br />acceptable. Mr. McCarver stated that 5,000 may work on other regions of the country, but he 36 <br />could not operate at that level every day of the year, given the varying weather in Minnesota. 37 <br /> 38 <br />Council Member Stigney disagreed with the 7,500 nit level within the Ordinance. 39 <br /> 40 <br />AMENDMENT VOTE: 41 <br /> 42 <br /> Ayes – 1 Nays – 3 (Flaherty, Hull and Gunn) Motion failed. 43 <br /> 44 <br />Council Member Stigney expressed concern with the use of dynamic display signs in residential 45