Agenda Packets - 1995/04/03 - Laserfiche WebLink

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'Draft S-13-95 Execution: Content: • Continue to produce every other year. • Include a map which designates Mounds View in relation to the Twin Cities. Reference the distance in miles from Twin Cities,St. Cloud,Wisconsin,Duluth,etc. • Include testimonials from local businesses regarding the business climate in Mounds View. • Include photo of the business park or of a business on the cover -potentially have the business park owner or the company be a sponsor to cover the cost of production. • Include a page of newspaper headlines on positive developments in Mounds View. • Include retail/hospitality hourly wages due to the large majority of this business base in Mounds View.— - -_— Distribution: • Increase distribution through direct mail campaigns,participation in trade shows and at all City functions. • Distribute to local realtors-commercial\industrial,retail and residential. • Distribute to human resource departments of local businesses to attract quality workers. Estimated Costs: • Additional distribution and reprint cost of community profiles is estimated at$300-$600. Mounds View Business Beat Newsletter Concept: • Continue to publish one-page business specific newsletter as a service which provides information regarding new local,state and national programs,outstanding achievements of local businesses, announcement of new businesses and other information that may assist in the prosperity of local companies. Execution: • Keep length of newsletter to one page,front and back. • Copy on light paper for easier and clearer reproduction within businesses. This allows circulation to other representatives. • Encourage businesses to inform the City regarding outstanding performances. • After 6 issues,ask the businesses if the information is of value and solicit input regarding other information they may like to see included. • Distribute at Business Association Meetings. Estimated Costs: • No additional costs incurred 6