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City of Mounds View Page 8 <br />Business Image Survey Report <br /> <br />February 2, 2009 <br /> <br />When respondents were asked what they thought Mounds View should be known for, the <br />following written responses were given: <br />• Nice city <br />• A good place to do business <br />• Sense of community plus a good place to live <br />• A friendly community <br />• The Mermaid <br />• Something other than the Mermaid <br />• A city of volunteer citizens who help neighbors; a city where you know your <br />neighborhoods and can walk or bike trails, a city where all the basic needs are available <br />within walking or biking distance for citizens of all ages. <br />• A nice, safe place to live <br />• Being a progressive city where people want to live and shop <br />• A nice affordable place to live <br />• Prosperity <br />• Work and helping small business grow and flourish <br />• A great place to live work <br />• Clean safe and progressive <br />• Great city to locate a business <br />• The jewel of the northern suburbs <br />• A very good place to own and operate a business <br />• Good quality city to live and work <br />• Innovation <br />• A city that works hard for the citizens and businesses of the city. <br />• Clean quiet little “inner suburb” without crime <br />• Development <br />• Hi tech, high involvement, “show me a better way” leaders <br /> <br /> <br />County Road 10 <br />When businesses were asked if County Road 10 is critical to the image of Mounds View, an <br />overwhelming 83.9% responded yes and only 19.4% responded no. This further supports the <br />concept that the road is central to the image of the city and can be leveraged to raise the <br />perception of the city with visitors, businesses and residents alike. <br /> <br />Asking which… improvements to County Road 10 would be the greatest benefit resulted in the <br />following order of ideas, along with the rating each idea received when asked which ONE <br />item….would be most important. It is clear that improving the appearances of businesses was the <br />top winner. This was followed by renaming County Road 10. <br /> <br />RANK OF IDEAS MOST IMPORTANT <br />1. Improved appearance of businesses (54.8%) #1 (25.8%) <br />2. Renaming County Road 10 (41.9%) #2 (19.4%) <br />2. Lighting (41.9%) #3 (12.9%) <br />2. Improved appearance of residential areas (41.9%) #6 (6.5%) <br />5. Street Signage (38.7%) #7 (3.2%) <br />6. Landscaping (32.3%) #5 (6.5%) <br />7. Trailways connected to County Road 10 (29.0%) #4 (9.7%) <br />8. Monument sign at city’s borders (12.9%) #8 (3.2%) <br />